Marketing Communications Manager Resume Sample

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Marketing Communications professional with 12 years experience in international public relations, with an emphasis in pharmaceutical, high tech and consumer products industries. Expertise includes:

• Print Production • Direct Mail Campaigns • Graphic Arts/Design
• Trade Shows • Public Relations • Web Site Management
• Research & Analysis • Budget Management • Press Releases
Science Company, Natick, MA
2001 - Present
Marketing Communications Specialist
Coordinate and manage international communications, print production and Web site strategies.
• Fortify divisional, regional and international communications by producing marketing materials to support existing product, procedure and educational information.
• Participate in team environment with external resources, Creative Services and Marketing Communications groups to assist and facilitate product-marketing strategies.
• Manage print production for designated division projects to expedite and confirm availability of intercontinental materials through in-house resources.
• Assist IC (inter-continental) marketing team and regional marketing communications coordinators with the development of global communication strategies to execute and support objectives.
• Participant with Global Internet and Extranet Task Forces to develop and support Web communications and publications, including cross-regional performance and maintenance procedures of Web site launch.
• Develop evaluation tools and procedures designed to assess performance and identify areas for improvement.
Software Company, Framingham, MA
1996 - 2001
International Marketing Coordinator / Web Master Assistant
Planned and executed International Trade Shows, Marketing programs, Public Relations campaigns and held position of Web Master.
• Managed $100,000 program budget and allocated monthly coop funds.
• Composed marketing collateral, direct mail components and manuals for high volume mailing campaigns.
• Produced and maintained International sales and marketing manuals and circulated competitive data, marketing, selling and press release literature.
• Served as Web Master controlling Intranet content and graphic display and monitoring web site traffic.
FJK Corporation, Natick, MA
1992 - 1996
Customer Service Representative
• Functioned as team member to exemplify, chronicle and implement up to 35 trade shows annually.
• Led team in design and implementation of new page layouts, packaging and documentation of customer manuals and created promotional literature and newsletters.
• Processed annual principal reviews and presented marketing analysis and sales reports.
• Interfaced with Public Relations firm to orchestrate off-site functions.
Highland Corporation, Waltham, MA and Framingham, MA
1990 - 1992
Marketing Communications Consultant
Recruited to assist with developing a marketing plan for this start-up company.
• Designed company logos and participated in creating marketing literature to promote visibility of corporation.
• Coordinated company's first trade show including banner design, promotional handouts and organization of events.
• Produced direct mailings for offsite sales meetings.
• Developed and implemented text, graphics, links and buttons for two Web sites.
Microsoft®, Visual InterDev® 6.0 Professional Edition, Straight HTML, Homesite, QuarkXPress, CorelDraw, PageMaker, PhotoShop, Microsoft Word, PowerPoint, Excel, Adobe Acrobat, FTP/cuteFTP
New England College
Bachelor of Arts, Communications and Marketing
Henniker, NH (1986-1990)
West Sussex England (1989-1990)

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