The combined resume format combines the elements of the reverse chronological resume and functional resume types. This increasingly popular resume format is the most flexible, allowing you to highlight those sections of your resume that are most relevant to your career objective. Check the combined resume advantages & disadvantages.
In addition, you may search for resume samples by industry or by career situation and enhance your resume with keywords by industry.
THE BEVERAGES SALES AND MARKETING MANAGER RESUME SAMPLE PROVIDES STYLISTIC IDEAS THAT YOU MAY USE IN YOUR RESUME
FirstName LastName
Street Address
City, ST ZipCode, Country
Phone #
Email Address
| CAREER PROFILE | |
| Sales and Marketing Professional with 14 years of experience in the wine and spirits industry. Oversee customer service, vendor relations, contract and price negotiation, revenue potential, personnel management, analysis of financial data and information, client relations, and procedures. Background in developing profitable business relationships, working with key accounts to increase revenues, setting achievable sales goals, monitoring retail sales and trends, developing major accounts, and designing programs to increase product knowledge. Demonstrate leadership and team-building skills. | |
| SUMMARY | |
SALES SKILLS COMMUNICATION REPUTATION | |
| EXPERIENCE | |
Helix International, Van Nuys, California | 1998 – Present |
| Off-Premise Manager | |
| Work for a leading manufacturer and distributor of wine and spirits • Oversee all aspects of off-premise activities and programming, including ensuring maximum market penetration, brand awareness, and sell-through, training and supervising area managers and distributor sales staff, program analysis, and providing client service, conducting sales meetings, and developing strategic business plans. Notable clients include Rite Aid, Sav-A-Center, Sam’s Club, Wal-Mart, and Eckerd’s.
• Responsible for 1.3 million cases sold in the cluster for FY 2000.
• Negotiate and implement new distribution rollouts. | |
Helix International, Van Nuys, California | 1997 – 1998 |
| Area Manager | |
| Responsible for developing and managing key distributors as well as on and off-premise customer relations. Provided sales objectives and focus, led efforts to build on-premise penetration throughout markets, managed distributor funding, budgets, resources, and motivation to achieve market share, shipment, depletion, and DBC goals. Provided comprehensive category management, conducted business reviews and sales meetings, suggested and managed pricing levels, developed and managed marketing and promotion programs, gained input from distributors, monitored distributor sales force activity for brand portfolio and competitive brands, managed point-of-sale allocations, and worked closely with beverage selling teams. | |
Helix International, Van Nuys, California | 1994 – 1997 |
| Ad Chain Account Executive | |
| Responsible for all aspects of strategic sales and marketing of key brands. Duties included developing targeted sales strategies for each individual retailer, implementing marketing plans and special promotions, increasing sales volume and overall profitability of retailers by coordinating and conducting training workshops and seminars for distributor personnel. | |
Octagon, Inc., Orange, CA | 1992 – 1994 |
| Account Specialist Coordinator | |
| Responsible for all aspects of coordinating sales and merchandising efforts, including maintaining and improving in-store conditions, developing and fostering warehouse relationships with buyers, merchandising managers and district managers, and implementing policies, procedures, and pertinent industry information. Developed merchandising program records and created and conducted presentations. • Increased revenues by 28% during the 1st quarter. • Implemented new items in the warehouse chain. • Coordinated and implemented demonstrations for suppliers, resulting in increased business for suppliers and brands. | |
Acme Resources, Garden Grove, CA | 1989 – 1992 |
| Project Assistant | |
Highland Corporation, Anaheim, CA | 1988 – 1989 |
| Territory Sales Representative | |
| EDUCATION | |
UNIVERSITY of CALIFORNIA LOS ANGELES, Los Angeles, California | 1988 |
| Bachelor of Arts, History | |
| Honours and Activities: Recipient of Full Scholarship, Varsity Baseball Captain, All-American, Baseball Finalist (1984), US Olympics, Sigma Nu Fraternity, Intern, Southland Beverage Distributors | |
| COMPUTER EXPERIENCE | |
| • | Microsoft Windows 98, MS Word, Excel, and PowerPoint |
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