Birthday Party Industry Statistics: Facts and Trends [2024]

July 22, 2024 0 Comments

Hiring and Services

  1. Professional Services: “67% of parents choose to hire professionals for their kids’ birthday celebrations.”
  2. Photography: “65% of parties for kids under 5 feature professional photographers.”
  3. Catering: “45% of parties prefer catered food over home-cooked meals.”
  4. Entertainment: “30% of US birthday parties include entertainers like magicians or clowns.”

Digital and Online Trends

  1. Digital Invitations: “60% of parents are going digital with their party invitations.”
  2. Social Media Inspiration: “75% of parents turn to Pinterest for birthday party ideas.”
  3. Online Planning: “There was a 12% surge in online party planning services in 2021.”

Budget and Spending

  1. Industry Value: “The US birthday party industry was worth $10 billion in 2020.”
  2. Average Spend: “Parents in the US spend an average of $500 on a child’s birthday party.”
  3. Venue Costs: “Venue rentals gobble up 35% of the total party budget.”
  4. Party Favors: “80% of parents shell out extra cash for party favors.”

Planning and Preferences

  1. Advance Planning: “55% of parents start planning the party at least two months ahead.”
  2. Custom Themes: “Half of the parents prefer personalized themes for their child’s party.”
  3. Party Duration: “A typical children’s birthday party lasts around 2.5 hours.”

Market Segments and Growth

  1. Party Supplies Market: “Party supplies make up 25% of the overall market.”
  2. Themed Cakes: “Themed birthday cakes represent 30% of bakery sales related to parties.”
  3. Mobile Party Services: “Services like mobile petting zoos and game trucks have become 15% more popular.”

Eco-Friendly Trends

  1. Eco-Friendly Supplies: “Demand for eco-friendly party supplies is growing by 20% year-over-year.”

Growth and Future Outlook

  1. Industry Growth Rate: “The birthday party industry is expected to grow at a rate of 4% annually from 2021 to 2026.”

Venue Preferences

  1. External Venues: “40% of families prefer hosting parties at venues like party centers and restaurants.”