Construction Equipment Sales Specialist Resume Sample

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Outside Sales • Manufacturers’ Rep • Sales Distribution
  • High-energy achiever; bottom-line-oriented. Use outstanding organization, communication and correspondence skills to build solid customer relationships. Generate top-quality results by demonstrating superior product knowledge and integrity.
  • Excel at penetrating key accounts and increasing revenues through solution selling. Keep the customer’s needs foremost in mind and illustrate how his/her needs can be met; provide needs resolution. The positive sense of humour. Keen ability to influence people to buy products or services.
  • Spearhead product plans, marketing strategies and product positioning for the targeted marketplace. Conduct market research, monitor competitive activity, identify customer requirements and establish pricing strategies.
  • Leadership qualities and being a team player. Readily establish rapport with individuals at all professional levels and from diverse cultures. Adept at strategic/relationship selling to major account markets, including established firms, start-ups and distributors.
  • Computer proficiency in Windows platforms includes Microsoft Word and Excel.
  • Expertise includes:
  • Strategic Market Planning
  • Research/Product Analysis
  • Sales Cycle Analysis
  • Presentations/Negotiations
  • Training and Support
  • Key Account Management
  • Customer Assessment
  • Sales Lead Generation
  • Account Retention
  • Project Management
  • Business Plans
  • Quality Account Service
  • Business Development
  • Proposal Writing
  • Solution Selling
Minnich Manufacturing – Mansfield, Ohio 1992 – Present
  • Sell construction equipment for the concrete paving industry to businesses east of the Mississippi, e.g., Pennsylvania, Maryland, Kentucky, Indiana, Michigan, etc., as well as California. Consistently increase market share in the territory. 1999 Excellence in Sales Award.
      • Selected to manage a new territory in 1999. Boosted sales in the new territory by 32% within 4 years. A key player in the drive to develop new geographic markets.
      • Gained tremendous market share in the St. Louis, Missouri area by selecting a new dealer and providing intense hands-on training to dealer’s sales staff, who, with better training, were prepared to demonstrate benefits of Minnich product vs. competitors’.
  • Manage the entire customer relationship from inception to close to follow-up. Develop a plan; implement the plan, and achieve desired results. Negotiate contracts up to $100K.
  • Established regional distributor network that has consistently grown and increased volume.
  • Act as liaison between customers and engineers. Identify specs to customize products; test in the field, and report design change needs and ideas to the engineering department.
  • Contribute to marketing communications; assist in the development of annual newsletter and literature updates.
U.S. Army, Honorable Discharge
Associates Degree in Business Management, 1998, North Central State College – Mansfield, Ohio

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