Did you know there are over 200,000 health and fitness clubs worldwide?
The online fitness industry has grown by 77.33% since the pandemic.
Subscribed to the gym membership but having second thoughts now?
We understand!
50% of all new gym members cancel their membership within the first 6 months.
15% of gym members go to the gym only once a week.
Statistics suggest traditional health clubs are not in fashion anymore as the average retention rate for traditional health clubs is only 4%.
Are you ready to take your fitness journey to the next level? Go through the latest fitness industry statistics to stay ahead in your fitness game.
Top Fitness Industry Statistics: Editor’s Pick
- 57% of gym goers are women. [1]
- Millennials comprise 35% of fitness and health club members in the US. [2]
- 66.3% of US gym members are white. [3]
- 64.19 million Americans are members of a gym or health club. [11]
- 21% of gym members visit the gym daily. [12]
- Weights & machines are used by 38% of gym members. [12]
- The online fitness industry was worth $6.04 billion in 2019. [7]
- It is reported that the fitness industry has been growing at a rate of 8.7% per year for the past few years. [9]
- By the end of 2028, the expected revenue for the fitness industry in the US is expected to be $434.74 billion. [8]
- 21% of gym members work out for half an hour to 1 hour. [12]
Fitness Industry Statistics By Demographics
Who is an average fitness service or product consumer?
According to IHRSA Global Report 2022, 57% of gym goers are women. [1]
Millennials comprise the largest share of fitness and health club members in the US, at 35%. [2]
Gen X and Baby Boomers are the next age groups that are frequent attendants of fitness and health clubs at 22% and 21%, respectively. [1]
Gen Z comprises 16% of all fitness and health club members. [2]
Silent Generation comprises 6% of all fitness and health club members. [2]
Source: FinancesOnline
- 66.3% of US gym members are white, while 12.8% of gym members are hispanic. [3]
- 12.5% of gym members come from the black community. [3]
- Asians comprise 7.2% of US gym members. [3]
Number Of Health And Fitness Clubs Worldwide
Ever been to fitness clubs? Are there any around you?
There are over 200,000 health and fitness clubs worldwide. [4]
And about 32,270 health and fitness clubs in the US. [4]
The US has 64.19 million gym members. [4]
The next closest is Germany, at 11.66 million members. [4]
The US is home to 41,190 gyms. [4]
On second is Brazil, with 29,525 gyms. [4]
Here we have listed the number of health clubs in various countries.
| Country | Total Number of Health Clubs |
|---|---|
| United States | 41,190 |
| Brazil | 29,525 |
| Mexico | 12,871 |
| Germany | 9,669 |
| Argentina | 7,910 |
| Italy | 7,760 |
| United Kingdom | 7,239 |
| South Korea | 6,590 |
| Canada | 6,587 |
| Japan | 4,950 |
Fitness Industry Statistics By Gym Memberships
64.19 million Americans are members of a gym or health club. [11]
On average, Americans pay $52 for a gym membership. [1]
Budget gyms can cost as low as $10 per month. [11]
While elite fitness clubs often go as much as $100 per month. [11]
Boutique fitness studios account for 42% of all gym memberships. [11]
About 19% of the US population has a gym membership. [8]
And nearly 49.9% of Americans go to the gym at least twice a week. [8]
Why Join The Gym? Top Motivators
When asked, “What motivates you to go to the Gym?”, these answers were received.
- To get fit. 44% of members join to become fit and toned. [12]
- Healthy lifestyle. 42% aim to maintain a healthy and active lifestyle.
- Build muscle. 34% want to build up their muscles.
- Weight loss. 33% join to lose weight.
- Appearance. 32% want to look good.
- Fun. 31% join for fun.
- Social interaction. 28% want to meet new people.
- Stress relief. 28% seek stress relief and mental well-being.
- Excitement. 25% go to have an exciting experience.
- Adrenaline rush. 16% seek an adrenaline rush.
Source: Statista
Gym Goers’ Exercises And Habits
Source: Statista
- 21% of members visit the gyms daily. [12]
- 38% of members visit the gym multiple times a week.
- 15% of gym members go to the gym only once a week.
- 21% of gym members work out for half an hour to 1 hour.
- 35% of gym members work for between 1 to 2 hours
Fitness equipment and services usage statistics
- Weights & Machines. 38% of gym members. [12]
- Punching bags & martial arts. 30% of gym members.
- Personal trainers. 29% of gym members.
- Training/nutritional plans. 23% of gym members.
- Coached courses/team.: 21% of gym members.
- Online courses/workouts. 20% of gym members.
- Outdoor facilities. 14% of gym members.
- 21% of members admitted that drink and snack options are important to them.
- Wellness amenities, such as saunas, wellness, and other service offers, rank as key for 20% of members.
- Classes and courses offered are crucial for 18% of members.
- Images and branding in the gym make an impact according to 17% of members.
- 17% of members value the feeling of a sense of community.
Fitness Industry Member Retention And Cancellation Statistics
How long did you sustain your Gym membership?
- It is interesting to note that the average retention rate for traditional health clubs is only 4%. [13]
- Fitness studios outrun the health clubs with an average retention rate of 89%. [13]
- Group exercise studios have an average retention rate of 73%. [13]
- The average retention rate for personal studios is 80%. [13]
How many members quit or cancel their memberships?
- 50% of all new gym members cancel their membership within the first 6 months. [14]
- Statistics suggest that 8% of male gym members cancel their membership after a year. [14]
- While 16% of female gym members cancel their membership after a year. [14]
- It is to be noted that staff interactions and behavior with members highly impact retention, reducing the risk of cancellation by up to 33% with just 2 interactions a month. [14]
How has Covid Affected the Fitness Industry?
The fitness industry faced a crisis during Covid, as people did not go out. Gyms and clubs were shut down costing employers over 30% of their revenue. [5]
As health and fitness clubs closed during the pandemic, $29.2 billion in revenue was lost between March 2020 and June 2021. [5]
75% of active adults were using live-streaming workouts during Covid. [5]
70% of active adults were using on-demand workouts, in 2020. [5]
The home fitness equipment market grew at a rate of 40.4% from 2019-2020 worldwide. [5]
The global fitness industry revenue had rebounded to its pre-pandemic levels by the end of 2021. [5]
94% of Americans planned to return to their gyms. [7]
Online Fitness Industry Statistics
- The online fitness industry boomed during Covid. [7]
- The online fitness industry was worth $6.04 billion in 2019. [7]
- The online fitness industry has grown by 77.33% since the pandemic.[7]
- This fitness industry was up 66.32% by the end of 2021 when compared to their pre-pandemic levels. [6]
- A home gym costs between $1,400 and $5,000 to equip. [6]
- 68% of Americans plan to continue using online fitness services. [7]
- Online fitness industry has been reported as the fastest-growing segment in the fitness industry. [6]
Global Fitness Industry Trends And Projections
It is reported that the fitness industries have been growing at a rate of 8.7% per year for the past few years. [9]
The Online fitness industry is expected to grow 640.1% from 2018-2021. [9]
The online and digital fitness industry is expected to grow at a CAGR of 33.5% from 2020-2027. [9]
This area of the fitness industry is expected to continue rising and is projected to grow by nearly 17% by 2025. [9]
By the end of 2028, the expected revenue for the fitness industry in the United States is expected to be $434.74 billion. [8]
It is projected that the fitness industry will have 230 million members by 2030. [8]
The fitness apps market is expected to grow by $1.68 by 2024. [10]
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FAQs
How can I stay motivated to exercise regularly?
It is difficult to go to exercise regularly, to stay motivated throughout it is recommended to incorporate variety into your workouts to keep things interesting, set achievable goals and track your progress to stay motivated. Also find a workout buddy or join group classes for added accountability and support.
What are some budget-friendly fitness options?
- Explore outdoor activities like hiking, running, or cycling.
- Utilize free workout videos available online or on fitness apps.
- Look for community centers or local gyms that offer discounted memberships.
How important is nutrition in achieving fitness goals?
Nutrition plays a crucial role in fueling your workouts and aiding in recovery. Focus on consuming a balanced diet rich in fruits, vegetables, lean proteins, and whole grains. Remember to stay hydrated and consider consulting a registered dietitian for personalized guidance.
Can I build muscle without going to the gym?
Yes, bodyweight exercises like push-ups, squats, and lunges can help build muscle. Incorporating online fitness courses, following the right mentors really helps, Using resistance bands or household items like water jugs for added resistance. Focus on progressive overload by gradually increasing the challenge of your workouts.
Conclusion
The fitness industry is bustling with activity, with millions of gym-goers and health enthusiasts shaping its landscape. From gym memberships to online fitness trends, the data paints a vivid picture of a vibrant and evolving sector. Are you ready to dive deeper into your fitness journey armed with these insights?
Sources
- IHRSA Global Report. The 2022 IHRSA Global Report
- Eurostat data. New Eurobarometer on sport and physical activity shows that 55% of Europeans exercise
- FinancesOnline. 87 Gym Membership Statistics You Must Learn: 2023 Cost, Demographics, and Market Share
- LiveStrong.Com. 113 Gym Membership Statistics You Need to Know
- IHRSA. How Many Health Clubs, Gyms, and Studios Closed in 2021
- ACSM’s Health & Fitness Journal. Understanding the Vital Role of Health/Fitness Professionals in Long COVID Recovery: Recovering Stronger Together
- IHRSA. Fitness Industry Roundup: New Ways to Increase Activity Levels
- IHRSA. 230 Million by 2030
- GlobeNewswire. Compete: Global Virtual Fitness Market to Hit $59,650.3 Million By 2027
- Business Insider. Health And Fitness Apps Are Exploding In Popularity – Here’s Who Is Using Them
- Wellness Creative. Fitness Industry Statistics 2024: Growth, Trends & Analysis
- Statista. Sports and Fitness in the US
- AFSfitness. Why Your Retention Rate is the Key to Understanding Fitness Business Success
- IHRSA. The 2020 IHRSA Global Report
Manisha is a digital writer providing guidance in career development and growth. She facilitates skill development and implementation of the right strategies for advancement. At Jobera, She documents content around the latest market trend analysis, insights, and career planning.