Senior Marketing Analyst

The Senior Marketing Analyst provides analytical support and strategic insights to the Consumer Marketing and Ace Rewards teams. This position will work cross functionally with internal business partners to leverage data and insights to aid in developing strategic Marketing campaigns in order to drive traffic and profitable sales for our retailers. In addition, the analyst is responsible for executing and analyzing Ace Rewards customer loyalty, marketing campaigns and interpreting results. Will be responsible for performing in-depth analyses, interpreting results, leveraging industry knowledge and utilizing historical data to turn insights into action. The Senior Analyst will be able to synthesize data and present the insights story, clearly and concisely.

• Works independently with the Marketing team to provide analytical support and strategic recommendations for marketing campaigns, brand initiatives, focus categories and promotional efforts.
• Partners with Marketing team to understand category and brand performance as well as the impact on growth in market share.

• Independently supports analytical needs of business partners by understanding the purpose of the Marketing efforts, provides a forecast or proforma to estimate impact, defines metrics for measurement, reports results in a timely manner and provides strategic recommendations to impact future Marketing efforts.
• Additionally, performs ad-hoc deep dive analyses to uncover trends, areas of opportunity or areas of concern.

• Able to create fully automated reports or dashboards to address business needs.
• Performs deep dive analyses and provides report outs independently.
• Identifies need for automation of repeat requests.
• Educates retailers on key drivers of Ace Rewards success utilizing the Ace Rewards scorecards, the RAD and other ADW reporting metrics.
• Brings new report needs to upper management to drive higher retailer engagement and acceptance.

• Proficient understanding of data structure, tables and fields.
• Proficient understanding of data mining and querying tools.
• Proactively identifies ways to streamline and create data efficiencies with existing technology.
• Develops time saving report improvements leveraging analytical tools such as Alteryx and Microsoft Power BI.
• Identifies opportunities for process improvement. Monitors data for accuracy and ensures results are reported accurately and flawlessly.

You are highly analytical and enjoy transforming complex data into clear, actionable insights. You thrive in collaborative environments and are motivated to drive fact-based decision making that improves marketing performance.

• 5-7 years Marketing / Business Analytics Experience

• Bachelor’s degree in marketing Analytics / Data Science, Math/Stats, MBA a plus
• Analytical, quantitative and critical thinking expertise – SQL Alteryx, Databricks experience a plus
• Fundamental understanding of key financial / retail metrics
• Familiarity with insights and analytic tools and techniques (transactional detail level data, CRM technologies, consumer segmentation/targeting,). Familiarity with various data sources.
• Ability to collaborate and lead effective partner relationships
• Proficient with MS Excel, experience with data mining and query tools, BI reporting tools or CRM tools
• Self-starter, strong drive, highly motivated to make change and bring about fact driven decisions.
• Excellent written / verbal communication skills

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When most people think of career opportunities with Ace Hardware, they often think of the helpful cashiers and sales associates at their local store. However, have you also considered the people behind the scenes who select, promote, ship and process the invoices for more than 75,000 products? Maybe you haven't, but we'd like you to. Because together we help our customers take care of their homes. Come find out why a career with the Ace Hardware Corporation is one of America's best kept secrets.

Equal Opportunity Employer
Ace Hardware Corporation is committed to a policy of promoting equal employment opportunities. The company recognizes the importance of diversity and leveraging the skills and talents of all people to the mutual advantage of each individual and the organization. The company is committed to the prevention of employment discrimination related to race, religion, color, sex (including sexual harassment), gender identity, national origin, age, marital status, disability and military or veteran status, sexual orientation or any other action covered by federal or applicable state/local laws.

Disclaimer

The pay range for this position starts as listed in the job posting, but could be higher based on education and experience. Please note, compensation decisions are dependent on the facts and circumstances of each opening. We take into consideration the minimum requirements outlined in the job description, such as an individual’s education, training and experience, the position’s work location, required travel (if any), and external market conditions when determining the final salary for potential new hires.

Be aware that salary estimates published via alternate online job boards may not be a true representation of the actual pay range offered for this position. Please refer to the Ace position description for the accurate starting pay range information and feel free to discuss this with a Talent Acquisition professional if you are chosen to move forward with an interview.

This written “Position Description” is not intended to cover all aspects of the position listed. It is meant to cover the basic/general essential job functions of a particular position. Ace Hardware Corporation reserves the right to change job duties, including essential job functions, according to business necessity.

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