Design Director

We’re looking for a world-class Design Director to lead the McDonald’s design team and elevate the craft of the entire integrated brand experience. This is a hands-on creative leadership role shaping how the brand shows up everywhere – from restaurant environments and packaging to merchandise, product photography and campaign systems.

You’ll set the benchmark for design excellence, ensuring consistency, precision and creativity across every touchpoint. Working closely with creative, strategy, account and production teams, you’ll drive a cohesive, high-quality brand experience while mentoring and growing a team of designers and creatives.

This role involves:

• · Leading the McDonald’s design team across multiple workstreams and disciplines
• · Owning the visual quality and craft of all brand outputs end-to-end
• · Overseeing design across restaurant experience, packaging, merch, photography and campaigns
• · Partnering with creative, strategy and production to bring ideas to life with excellence
• · Driving consistency while enabling creative innovation within the brand
• · Presenting work to clients with clarity, confidence and authority
• · Managing, mentoring and growing a high-performing design team
• · Setting clear direction, feedback and standards for design craft
• · Identifying opportunities to evolve and elevate the brand through design

Experience the candidate will have:

• · Proven experience leading design on major retail or QSR brands
• · Exceptional design craft with a portfolio of award-winning work
• · Strong understanding of physical and digital brand environments
• · Experience across packaging, retail, spatial and campaign design systems
• · Demonstrated ability to lead and grow creative teams
• · Confident client-facing presence with strong communication skills
• · Deep knowledge of production across multiple formats and channels
• · High attention to detail with a passion for craft and consistency
• · Ability to manage complexity, multiple stakeholders and tight timelines
• · Proficiency across Adobe Creative Suite and relevant design tools
• · Experience with Ai production is a plus
  

About the agency

We are a new breed of agency designed for the experience era. An innovation partner that helps organisations navigate the next stage of their brand journey.

If your experience aligns to this then please send us your CV. We look forward to hearing from you!