Video Producer

Aviron, a Y-Combinator company, transforms boring workouts into habit-building fitness entertainment through its innovative game-based cardio equipment, including rowing machines, bikes and treadmills. Y-Combinator, a startup incubator renowned for nurturing groundbreaking startups like Airbnb, Dropbox, and Instacart, has been instrumental in Aviron’s journey, supporting rapid growth through two funding rounds totaling ~$35M.

Founded with the mission to End Boring Workouts, our unique approach combines the enjoyment of playing games with the benefits of exercise, crafting an experience that's fun, effective and even addictive.

We invite you to explore our Facebook community and witness the impact of Aviron firsthand.

• You’re looking for a role that prioritizes personal and professional growth
• You're looking for a flat organization with friendly people that values merit (i.e. good work)
• You're self-motivated and and take pride in producing amazing work
• You’re not down with office politics
• You want to own your work, start to finish
• You are looking to make an impact and see how your work drives growth

We’re looking for a creative powerhouse to bring Aviron’s story to life through video. As our Video Producer, you’ll own the end-to-end process from concept and storyboarding to shooting, editing, and delivering high-performing content that drives results. Reporting into the Marketing Manager, and collaborating closely with the Creative and performance teams, you’ll craft thumb-stopping videos for paid and organic channels, blending cinematic storytelling with data-driven strategy. With expert editing, sound, and motion skills, you’ll ensure every frame captivates our audience and strengthens the Aviron brand. Fast-paced, hands-on, and impact-focused - this role is built for a creator who can turn ideas into conversion-driving content.

This is a hybrid role. Although we don’t mandate any in-office days, this role does require collaborating closely with the creative team, using our Toronto office as a studio to do shooting with the CEO/founder.

• →Drive the planning, shooting, editing, and production of amazing video content for paid and organic channels
• →Review creative briefs, develop storyboards, and plan for production
• →Ensure all video content is optimized for performance and engagement across different channels (e.g. click-through rate, conversion rate, activation rate) and iterate based on data insights while keeping the Aviron customer and the Aviron brand, story and creative strategy, top of mind
• →Use your creative skills to keep the audience hooked. Iterate creative based on paid social results and team feedback
• →Work alongside the Creative, Growth, and Product Marketing teams to ensure all content aligns with Aviron’s brand story and creative strategy
• →Employ advanced editing techniques to enhance video quality, including colour correction, sound design, and motion graphics
• →Maintain and troubleshoot the various hardware and software equipment, plus systems needed (i.e., cameras, production equipment, edit systems, etc.)
• →Scope and rent/purchase equipment as needed for shoots as well as to build and maintain an in-house studio-style production setup
• →Other duties as assigned

• 3-5 years experience as a video producer, within DTC or e-commerce
• Strong knowledge of video equipment and shooting techniques
• Proficiency in video editing software like CapCut, Adobe Premiere Pro, Final Cut Pro, After Effects, or similar tools
• A creative mindset with a sharp eye for detail and storytelling
• Ability to thrive in a fast-paced, autonomous, and collaborative environment