Marketing Mgr Military

Responsible for planning, development and implementation of all of the marketing strategies, marketing communications, and resident relations for the project.

1. Create and implement marketing programs, initiatives, and strategies that support the ongoing occupancy and resident retention goals of the project.

2. Will be responsible for managing the marketing budget and assisting in the development of the annual budget.

3. Reputation management for the local project. Monitor online reviews, communications and ratings. Collaborate with appropriate staff to craft and post responses as appropriate.

4. Review traffic and sources to determine patterns and trends for all properties. Analyze the quality of marketing tactics and effectiveness, changing strategy and methods as needed.

5. Manage and monitor advertising campaigns, signage and leasing specials. Analyze effectiveness and financial impacts of current and potential marketing programs.

6. Coordinate the appearance of the projects print and electronic materials such as e-marketing, website, social media, advertising collateral, monthly newsletter, resident correspondence, event flyers, etc.

7. Manage and maintain third party relationships with key vendors covering marketing and advertising functions and oversee prospect communications programs.

8. Responsible for the achievement of marketing and resident relations goals and financial objectives

9. Coordinate and plan monthly marketing events for current residents. Evaluate effectiveness of events and development of new plans to meet the desires of the projects resident base.

10. Coordinate with village management staff to plan events and marketing programs. Create a cohesive team atmosphere enlisting the support of site staff to engage in resident relations programs.

11. Assists with special projects as requested, such as event planning, employee recognition and sponsorship programs.

The range displayed on each job posting reflects the targeted base salary for the position. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.