Creative Director, Brand Marketing

Chime is seeking an experienced Creative Director to develop brand-defining campaigns. This role will be responsible for shaping the creative vision, crafting captivating narratives, and executing innovative marketing strategies across various channels, including TV, social activations, brand partnerships, and more. The ideal candidate will have a strong background in creative agency work, a proven track record of delivering impactful campaigns, and the ability to lead a talented team of art directors, designers, and copywriters.

This individual should be comfortable pitching bold, top-of-funnel brand campaigns while also understanding the importance and role of the full marketing funnel. They should be able to develop creative ideas that build awareness, drive consideration, and support conversion, ensuring campaigns are not only culturally resonant and brand-defining, but also strategically connected to business objectives across every stage of the customer journey.

The base salary offered for this role and level of experience will begin at $201,000.00 and up to $279,000.00. Full-time employees are also eligible for a bonus, competitive equity package, and benefits. The actual base salary offered may be higher, depending on your location, skills, qualifications, and experience.

• Create a vision for the Chime brand that translates into powerful and authentic storytelling that drives awareness/consideration
• Develop and execute a creative vision for what our brand looks and feels like through integrated marketing campaigns, TV, activations, social campaigns, and partnerships across all channels.
• Champion bold ideas and creative approaches to telling Chime’s stories and more deeply connecting with Chime’s members
• Oversee the end-to-end creative process, from concept development to final execution, ensuring alignment with the company's brand values and marketing objectives.
• Collaborate with marketing leads to create integrated campaigns that resonate with target audiences.
• Provide strategic direction and leadership to a team of art directors, designers and copywriters, fostering an environment of creativity, innovation, and collaboration.
• Lead creative brainstorming sessions, providing clear guidance, feedback, and inspiration to generate impactful ideas.
• Manage relationships with external creative agencies, production houses, and media partners to ensure high-quality execution of campaigns.
• Stay current with industry trends, emerging technologies, and best practices to ensure our creative work is fresh and relevant.
• Maintain a strong understanding of our consumer base, market trends, and competitor landscape to inform creative strategies.
• Inspire commitment, loyalty, pride, and spirit in the organization, to support Chime as a great place to work

• A deep passion for building brands with a results-oriented mindset
• 8+ years in creative leadership, with at least 5 years in a leadership position building brand-level work
• Deep understanding of advanced AI tools to support the creative process.  
• Bachelor's degree in Marketing, Advertising, Design, Copywriting or a related field.
• Proven experience working in a creative agency environment, with a strong portfolio of consumer-facing campaigns, including TV spots, digital, and partnership initiatives.
• Demonstrated ability to develop creative concepts that drive engagement and brand loyalty.
• Strong leadership skills with the ability to inspire, mentor, and lead a small creative team.
• Excellent communication and presentation skills, with the ability to articulate creative ideas and concepts to stakeholders.
• Experience managing cross-functional teams and collaborating with external partners.

#LI-Hybrid #LI-AM1

At Chime, we believe that everyone can achieve financial progress. We created Chime—a financial technology company, not a bank*—on the premise that core banking services should be helpful, easy, and free. Through our user-friendly tools and intuitive platforms, we empower our members to take control of their finances and work towards their goals. Whether it's starting a savings account, purchasing a first car or home, launching a business, or pursuing higher education, we're proud to have helped millions unlock their financial potential.

We're a team of problem solvers, dreamers, and builders with one shared obsession: our members. From day one, Chimers have worked tirelessly to out-hustle and out-execute competitors to bring our mission to life. Their grit and determination inspire us to work harder every day to deliver the very best experience possible. We each bring an owner's mindset to our work, refusing to be outdone and holding ourselves accountable to meet and exceed the highest bars for our teams, our company, and our members.

We believe in being bold, dreaming big, and taking risks, while also working together, embracing our diverse perspectives, and giving each other honest feedback. Our culture remains deeply entrepreneurial, encouraging every Chimer to see themselves as stewards of our mission to help everyday Americans unlock their financial progress. 

We know that to achieve our mission, we must earn and keep people's trust—so we hold ourselves to the highest standards of integrity in everything we do. These aren't just words on a wall—our values are embedded in every aspect of our business, serving as a north star that guides us as we work to help millions achieve their financial potential.

Because if we don't—who will?

*Chime is a financial technology company, not a bank. Banking services provided by The Bancorp Bank, N.A. or Stride Bank, N.A., Members FDIC.