Cogentanalytics9d ago

Freelance Graphic Designer

United States·GreensboroContractmid

DesignGraphic Designer

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Overview

Cogent Analytics is a business consulting firm dedicated to helping small and mid-sized companies achieve sustainable growth and long-term success. Through strategic guidance, operational support,

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DesignGraphic Designer

Cogent Analytics is a business consulting firm dedicated to helping small and mid-sized companies achieve sustainable growth and long-term success. Through strategic guidance, operational support, and data-driven insights, Cogent partners closely with clients to improve profitability, efficiency, and overall business performance. The team values accountability, collaboration, and delivering measurable results for the organizations they serve.

We are seeking a highly creative and experienced Graphic Designer with a strong background in branding and B2B design. This role will play a key part in elevating and refreshing our visual identity across multiple platforms. The ideal candidate brings both strategic thinking and hands-on design expertise, with the ability to manage multiple projects and collaborate across teams.

Develop original visual concepts using tools such as Adobe Creative Suite (InDesign, Illustrator) and Canva

Design a wide range of assets including branded graphic design elements, branding materials, website graphics, templates, email signatures, and marketing collateral

Collaborate with marketing, leadership, and stakeholders to interpret needs and present compelling design solutions

Ensure all creative output aligns with established brand guidelines and maintains a high standard of quality

Manage multiple projects simultaneously while meeting tight deadlines

Contribute to brand refresh initiatives, including updates to colors, typography, and visual assets

Create and refine assets such as business cards, LinkedIn banners, email signatures, and website components

Minimum 5 years of professional graphic design experience (10+ years preferred)

Strong portfolio demonstrating branding and B2B design work

Proficiency in Figma, Adobe InDesign and/or Illustrator, and Canva

Ability to design across a variety of styles and mediums

Blend of technical expertise and creative thinking

Experience working within B2B industries, ideally aligned with consulting or professional services (Preferred)

Local to Greensboro, NC or able to commute for occasional in-person collaboration (Preferred)