Cority1mo ago

CAD 90000–100000/yr

Regional Marketing Manager

CanadaRemoteFull-Timemid

MarketingField Marketing ManagerRegional Marketing Manager

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Quick Summary

Overview

About Cority Cority helps customers see and prevent risks across their operations in real time. Our EHS+ platform converges people, data, and AI agents to provide a clear view of information people can trust, automate workflows that make people more impactful, and deliver personalized insights and…

Technical Tools

asanamarketosalesforceb2bproject-managementsaasstrategic-planning

About Cority

Cority helps customers see and prevent risks across their operations in real time. Our EHS+ platform converges people, data, and AI agents to provide a clear view of information people can trust, automate workflows that make people more impactful, and deliver personalized insights and expertise to improve decision-making. While most solutions respond to risks one at a time, Cority helps prevent them across environmental management, employee health, safety, quality, and sustainability. For 40 years, Cority has been the market leader in EHS+, recognized by top analysts and trusted by more than 1,500 of the most complex organizations worldwide. Cority has received many awards for its strong employee culture and outstanding business performance. To learn more, visit www.cority.com.

About the Role

~4 min read

We’re looking for a Regional Marketing Manager, North America to lead integrated marketing programs that support pipeline growth, sales engagement, and regional go-to-market execution across priority segments.

This is a highly cross-functional role for a marketer who can connect strategy to execution. You will partner closely with sales, digital, events, product marketing, marketing operations, and other internal stakeholders to bring regional campaigns to life across webinars, field programs, account-based initiatives, and segment-specific marketing efforts.

This is not a traditional event-only role. While regional events and workshops are part of the remit, the core of the role is owning regional marketing plans, aligning closely with sales, driving campaign execution, and helping improve program performance across channels.

The ideal candidate brings strong B2B marketing judgment, comfort operating across multiple programs at once, and the ability to build structure in a growing function.

The ideal candidate is a proactive, collaborative marketer who brings strong ownership, curiosity, and positive momentum to their work. They are comfortable building relationships across functions, navigating ambiguity, and helping drive initiatives forward in a growing environment.

Regional Campaign Planning & Execution

Own and execute integrated regional marketing programs that support pipeline creation, deal acceleration, and account engagement across North America. Translate business priorities into clear marketing plans and coordinate execution across channels including webinars, digital programs, regional events, nurture, and partner activity.

Sales Alignment

Act as a strategic marketing partner to sales leaders and regional teams. Align on priorities, target accounts, campaign objectives, and follow-up expectations. Ensure marketing programs are clear, usable, and relevant to revenue teams.

Account-Based & Named Account Programs

Partner with internal stakeholders to support account-based and named-account marketing programs. Help shape campaign messaging, audience strategy, offers, and coordination across teams to improve engagement and conversion in priority accounts.

Regional Programs & Field Initiatives

Lead regional workshops, field programs, and other targeted activations in partnership with the events team and other internal partners. This role is responsible for program ownership and execution, while event logistics may be supported by other team members.

Segment & Stakeholder Marketing Support

Support priority business segments with coordinated marketing activity. This may include aligning with segment sales leaders, supporting webinars and virtual programs, managing regional campaign timelines, and ensuring execution stays on track across multiple workstreams.

Cross-Functional Coordination

Work closely with digital marketing, content, product marketing, marketing operations, events, and subject matter experts to ensure campaigns are launched effectively, messaging is aligned, and stakeholders stay informed.

Reporting & Optimization

Monitor program performance using campaign engagement, pipeline influence, and other relevant reporting. Use insights to improve messaging, targeting, channel mix, and execution over time.

Building strong working relationships with sales and cross-functional teams

Running integrated regional programs with clear priorities and reliable follow-through

Bringing structure and consistency to campaign planning and execution

Helping improve engagement and pipeline contribution across priority accounts and segments

Identifying opportunities to strengthen messaging, coordination, and program performance over time

Bachelor’s degree in marketing, business, or a related field

5+ years of B2B SaaS marketing experience

Experience in field marketing, regional marketing, demand generation, or integrated campaign management

Experience partnering closely with sales teams and supporting revenue-focused marketing programs

Exposure to account-based marketing, named-account programs, or highly targeted campaign execution

Strong project management skills and ability to manage multiple stakeholders and timelines

Experience working cross-functionally with digital, content, operations, and events teams

Familiarity with marketing and sales systems such as Salesforce, Marketo, ON24, and project management tools such as Asana

Strong communication skills and ability to turn business needs into actionable marketing plans

Comfortable working in ambiguity, building process, and improving how work gets done over time
Ability to travel up to 25% across North America for regional events, workshops, sales meetings, and team collaboration

Experience marketing to enterprise audiences

Experience supporting complex or multi-stakeholder sales motions

Experience with regional workshop programs, webinars, or partner-driven campaigns

Familiarity with reporting on campaign influence, pipeline contribution, and engagement metrics

WHAT’S IN IT FOR YOU?

· An opportunity to work in a values-driven, performance oriented, dynamic and growth focused culture

· We support a remote working environment with a one-time home office allowance and subsidized monthly internet allowance

· Competitive health benefits, dental plans, and retirement savings plan (RRSP, 401K plan etc.)

· Annual fitness allowance

· Mental health support provided through access to Calm Premium meditation app and access to Talkspace

· Access to Udemy, internal training programs, annual training allowance and certifications (if applicable), and High Talent Programs

Cority is committed to a diverse and inclusive work environment. Cority is an equal opportunity employer and does not discriminate based on race, nationality, gender, gender identity, sexual orientation, protected veteran status, age, disability or any other legally protected status. For applicants who would like to request for accommodation please send an email to hr@cority.com.