Senior Strategist

As a Senior Strategist at CM, you'll serve as a strategic orchestrator bringing together insights, creativity, and channel expertise into cohesive, omni-channel, high-impact campaigns and digital experiences. You're the connective tissue between our creative partners, media team, CRM specialists, and web strategists—translating big-picture brand vision into integrated 360-degree plans that drive real results. This is a unique opportunity to work on a brand that is known for quirky, lifestyle-driven creative and genuine freedom to innovate. You'll see the direct impact of your work, and you will be a strategic thought partner with real influence.   

Please note, you are applying to an active job opening. 

• Partner with Media to surface insights from audience targets including channels/cultural intersection points 
• Develop integrated communications strategies across creative, media, CRM, and web, ensuring consistent mid- to lower-funnel messaging recommendations 
• Lead audience insights work and inspire creative teams —collaborating with media and research to identify emerging insights and validate strategic direction using AI tools 
• Review campaign analytics and performance data to make data-informed optimization recommendationsas a strategy partner to marketing science 
• Partner with Media in evaluating business and media reporting to inform national and regional paid media efforts
• Partner with web strategy to ensure seamless user journeys and conversion-optimized experiences 
• Drive proactive thinking—identifying opportunities, proposing fresh approaches, and executing with autonomy 
• Build client partnerships and demonstrate the value of integrated strategic planning 

• 5–8 years in communications planning, integrated campaign strategy, or related experience (agency or brand) 
• Proven expertise in messaging frameworks, channel strategy, and multi-touchpoint campaign planning 
• Strong media collaboration experience and ability to align strategy with channel performance and audience insights 
• Solid analytics literacy—you read tracking reports, understand KPIs, and translate data into actionable recommendations 
• Self-starting mentality with comfort operating in ambiguous, fast-paced environments 
• Excellent cross-functional collaboration skills and ability to communicate complex strategy to creative, technical, and business audiences 
• Ability to balance qualitative insights with quantitative rigor, presenting findings in compelling, presentation-ready formats

• Experience on Integrated Agency Teams (IAT) or similar cross-functional structures 
• Daily hands-on experience with AI tools  
• Brand strategy or messaging development experience 
• Experience marketing luxury/lifestyle brands 
• ** Background with automotive is a big plus