Customer Lifecycle Marketing Manager - 18 Month Contract

The Customer Lifecycle Manager plays a critical role in shaping and optimizing how customers experience D2L throughout their entire journey—from onboarding and adoption to maturity, renewal, and expansion. This role is responsible for designing and operationalizing lifecycle programs that improve customer engagement, reduce churn, and drive long-term value realization. 

As a core member of the Customer Success or Customer Marketing team (depending on structure), the Customer Lifecycle Manager uses data-driven insights, deep customer empathy, and cross-functional collaboration to build scalable, personalized lifecycle experiences. This leader ensures customers are supported with the right message, at the right time, through the right channel—ultimately helping them achieve meaningful outcomes with D2L’s solutions

At D2L, we are dedicated to providing you with the tools to do the best work of your life. While some of our perks and benefits may vary depending on location or employment type, we are proud to provide employees with the following through #LifeAtD2L:

• Impactful work transforming the way the world learns
• Flexible work arrangements
• Learning and Growth opportunities
• Tuition reimbursement of up to $4,000 CAD for continuing education through our SkillsWave Program
• 2 Paid Days off for SkillsWave-related activities like exams or final assignments
• Employee wellbeing (Access to mental health services, EFAP program, financial planning and more)
• Retirement planning
• 2 Paid Volunteer Days
• Competitive Benefits Package
• Home Internet Reimbursements
• Employee Referral Program
• Wellness Reimbursement
• Employee Recognition
• Social Events
• Dog Friendly Offices Spaces at our HQ in Kitchener, Winnipeg, Vancouver and Melbourne offices.