Senior Brand Content Manager

Demandbase is the only pipeline AI platform that empowers GTM teams to automate growth at scale. With a unified view of data, insights, actions, and outcomes, B2B enterprises can seamlessly align and execute their account-based GTM strategies with confidence. Thousands of businesses trust Demandbase to maximize revenue, minimize waste, and consolidate their data and tech stacks – all in one platform.

As a company, we’re as committed to growing careers as we are to building world-class technology. We invest heavily in people, our culture, and the community around us. We have also continuously been recognized as One of The Best Places To Work in the San Francisco Bay Area by Fortune, and One of The 60 Best Companies To Sell For by Selling Power. Our offices are located in San Francisco, New York, Austin, Seattle, India, and the United Kingdom.

We are searching for a strategic, narrative-driven Senior Brand Content Manager to elevate Demandbase’s voice in the market. In this role, you won't just write; you will define the stories that make Demandbase the most trusted and unique voice in the AI GTM category. You are a master of simplifying complex technical concepts into bold, category-defining narratives.

You will sit at the intersection of brand strategy and content execution, ensuring that every asset we ship—from long-form hero pieces to social-first video content—is a cohesive expression of our core brand identity. This role is essential to moving Demandbase from a preferred "B2B" solution provider to the "’AI GMT category leader,” partnering closely with Product Marketing, Campaigns, PR, Social, and Creative to turn our vision into the market-leading narrative that drives engagement, pipeline, and growth.

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• 8+ years of experience in brand marketing, content strategy, or creative copywriting, preferably in B2B or enterprise SaaS.

• Proven ability to craft differentiated, category-defining narratives. You know how to make complex tech sound simple and compelling.

• Strong background in developing content across diverse formats: long-form (ebooks, reports) and short-form (social, video scripts, ad copy).

• Experience leading executive thought leadership programs—you know how to interview leaders and ghostwrite with a distinct, authoritative voice.

• Data-driven mindset: You understand how content directly influences pipeline and can use data to refine your narrative strategy.

• Exceptional project management skills: You can juggle multiple high-priority campaigns without losing focus on quality or brand integrity.

• Ability to thrive in a fast-paced environment: You are a self-starter who moves fast, embraces change, and loves to experiment with new formats.

• Collaborative spirit: You are comfortable working with stakeholders across the organization, from product managers to C-suite executives.

• Experience in the marketing and sales technology industry.

• Experience working with AI tools to enhance content ideation and production workflows.

• A strong portfolio demonstrating bold, narrative-led brand campaigns.

• Experience in video production or directing creative assets.

At Demandbase, we believe in creating a workplace culture that values and celebrates diversity in all its forms. We recognize that everyone brings unique experiences, perspectives, and identities to the table, and we are committed to building a community where everyone feels valued, respected, and supported. Discrimination of any kind is not tolerated, and we strive to ensure that every individual has an equal opportunity to succeed and grow, regardless of their gender identity, sexual orientation, disability, race, ethnicity, background, marital status, genetic information, education level, veteran status, national origin, or any other protected status. We do not automatically disqualify applicants with criminal records and will consider each applicant on a case-by-case basis.

We recognize that not all candidates will have every skill or qualification listed in this job description. If you feel you have the level of experience to be successful in the role, we encourage you to apply!

We acknowledge that true diversity and inclusion requires ongoing effort, and we are committed to doing the work required to make our workplace a safe and equitable space for all. Join us in building a community where we can learn from each other, celebrate our differences, and work together.

At Demandbase, we value thoughtful partnerships and direct connections with candidates. We’re not accepting unsolicited resumes or outreach from third-party recruiting agencies. Any unsolicited submissions will not be reviewed, and no fees will be paid.