Fanatee25mo ago

Senior Marketing Performance Analyst

HybridHybridFull-timesenior

OtherMarketing Performance Analyst

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Quick Summary

Overview

We’re looking for a strategic and experienced Senior Marketing Performance Analyst to lead our marketing team. This role is key to optimizing our marketing strategies through deep data analysis, trend identification, and actionable insights—driving campaign performance across our game portfolio.

Key Responsibilities

- Lead the design and execution of user acquisition campaigns across diverse digital channels, ensuring alignment with overarching business objectives.

Requirements Summary

- Bachelor's degree in Marketing, Business, Engineering, Information Technology, or a related field. Robust understanding of advanced marketing principles and concepts, with demonstrated experience in strategic campaign management.

Technical Tools

excelms-officeab-testingdata-analysisdata-visualization

Responsibilities

- Lead the design and execution of user acquisition campaigns across diverse digital channels, ensuring alignment with overarching business objectives.

- Spearhead the monitoring and analysis of key performance indicators (KPIs) to evaluate the effectiveness of user acquisition campaigns, providing strategic recommendations for optimization.

- Drive collaboration with cross-functional teams to leverage data insights for informed campaign planning and continuous enhancement.

- Produce in-depth reports on campaign performance, offering strategic insights and recommendations for iterative improvements.

- Conduct A/B testing initiatives, leveraging data-driven insights to refine and optimize marketing strategies.

- Conduct comprehensive market research to identify emerging trends, competitive landscapes, and untapped opportunities for user acquisition.

- Stay abreast of industry trends and best practices in user acquisition and digital marketing, driving innovation and continuous improvement within the team.

Requirements

- Bachelor's degree in Marketing, Business, Engineering, Information Technology, or a related field.

Robust understanding of advanced marketing principles and concepts, with demonstrated experience in strategic campaign management.

- Exceptional proficiency in English, with the ability to articulate complex ideas clearly and succinctly.

- Experience in managing online advertising campaigns, with a proven track record of driving measurable results.

- Strong analytical prowess and quantitative skills, coupled with the ability to derive actionable insights from complex data sets.

- Proficiency in utilizing advanced data visualization tools and techniques to communicate insights effectively.

- Meticulous attention to detail, coupled with the ability to manage multiple projects concurrently within a dynamic environment.

- Advanced proficiency in Microsoft Office suite, particularly Excel, or Google Sheets.

Nice to have

- Familiarity with leading digital advertising platforms such as Google Ads, Facebook Ads, Unity Ads, etc., with a proven ability to maximize their potential.

- Extensive experience in mobile game advertising.

Personal Attributes

- Proactive leader with a results-driven mindset, capable of thriving in a fast-paced and dynamic work environment.

- Collaborative team player with exceptional problem-solving skills and a strong inclination towards continuous learning and development.

- Enthusiastic about the ever-evolving digital marketing landscape, with a passion for driving innovation and excellence.

- Excellent communication and interpersonal skills, with a proven ability to build strong relationships across diverse stakeholders.

What We Offer

Beyond a vibrant and enjoyable work atmosphere, we offer:

- Competitive compensation aligned with market standards

- Flexible benefits

- Health and dental insurance

- Profit sharing

- Career development opportunities and professional growth

While the role is primarily remote, our São Paulo office is available for those seeking a dedicated workspace. There, you’ll find a calm environment, a stocked fridge with snacks and drinks, and even a ping-pong table for a bit of fun. Come help shape the future whith our amazing team!

Location & Eligibility

Where is the job

Hybrid

Hybrid — some on-site time required

Who can apply

Same as job location

Listing Details

Posted: May 6, 2024
First seen: May 15, 2026
Last seen: June 3, 2026

Posting Health

Days active: 19
Repost count: 0
Trust Level: 25%
Scored at: June 3, 2026

Signal breakdown

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Apply for this position

Fanatee

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Fanatee is a Brazilian game development studio founded in 2013, known for engaging games like CodyCross and Stop Categories, with over 300 million downloads worldwide.

Employees

350

Founded

2013

Domain

Jobs

External application · ~5 min on Fanatee's site

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