Feldinc1mo ago

Activation Assistant Tour Manager – PRN

Show Unit/traveling ShowPart Time Temporarymid

OtherActivation Assistant Tour Manager

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Quick Summary

Overview

The PRN Assistant Tour Manager serves as an on-call, travel-based support role for the Kawasaki RIDGE National Touring Program.

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OtherActivation Assistant Tour Manager

The PRN Assistant Tour Manager serves as an on-call, travel-based support role for the Kawasaki RIDGE National Touring Program. This position provides supplemental staffing coverage during high-volume events, assists with activation execution, and supports operational continuity when core touring staff are unavailable.

This role focuses on consumer engagement, CRM lead capture, product education, and operational support within the RIDGE touring footprint. The PRN Assistant Tour Manager must be able to integrate quickly into active touring operations while maintaining brand standards, professionalism, and performance expectations.

This is a flexible, deployment-based role requiring availability for scheduled coverage, surge staffing needs, and short-notice assignments throughout the touring season.

Activation Execution Support

Assist with load-in, setup, daily activation, strike, and load-out of the RIDGE touring platform. Support display readiness, signage placement, and footprint organization.

Consumer Engagement & Product Education

Deliver high-quality, educational, and conversion-focused product walk-throughs aligned with RIDGE positioning and program objectives.

CRM Lead Capture

Execute accurate and complete CRM data collection in accordance with established qualification standards. Ensure lead data integrity and completeness.

Event Throughput Support

Assist with managing consumer flow, engagement queues, and demonstration coordination during peak traffic periods.

Brand Presentation & Professional Standards

Maintain cleanliness, visual standards, and professional conduct within the activation footprint at all times.

Asset & Equipment Handling

Assist with maintaining activation assets, including display components, technology devices, accessories, and consumer engagement materials.

Stakeholder Interaction

Represent the program professionally in interactions with consumers, dealers, venue staff, and client representatives.

Flexible Travel & Scheduling

Maintain availability for travel assignments, including weekends, evenings, and multi-day event coverage as needed.

Experiential Event Experience

1–3 years of experience supporting experiential marketing programs, live events, trade shows, motorsports activations, fairs, festivals, or similar public-facing environments preferred.

Consumer Engagement Experience

Demonstrated ability to engage diverse audiences in high-traffic environments confidently.

Lead Generation Exposure

Experience supporting KPI-driven programs or capturing consumer data preferred.

Event Operations Familiarity

Experience assisting with event setup, breakdown, and live activation logistics.

Technology Proficiency

Comfortable using tablets, CRM platforms, and data capture tools.

Travel Flexibility

Ability and willingness to travel on an as-needed basis, including short-notice and peak event assignments.

Physical Requirements

Ability to lift and move equipment up to 50–75 lbs., work outdoors in variable weather conditions, and remain on feet for extended periods during event operations.

Operational Readiness

Ability to quickly integrate into active touring operations and execute responsibilities with minimal ramp-up time.

Consumer-Focused Mindset

Strong interpersonal skills with the ability to deliver engaging, educational, and conversion-oriented consumer interactions.

Professional Communication

Clear and professional verbal communication skills in public-facing environments.

Adaptability & Flexibility

Comfortable operating in dynamic live event environments with evolving schedules and variable conditions.

Attention to Detail

Ability to ensure accurate lead capture, proper equipment handling, and consistent brand presentation.

Team-Oriented Collaboration

Ability to work effectively within a touring team structure while maintaining individual accountability.