Product Marketing Manager

Job Title: Product Marketing Manager Location: Pittsburgh, PA (Hybrid – 3 days onsite) Travel: Up to 30% About Industrial Scientific The team at Industrial Scientific is committed to ending death on the job by the year 2050. We hire inquisitive, motivated people, foster an encouraging environment, and we let them do their job. Our team is highly engaged, builds quality solutions and delivers outstanding customer service. Our leaders understand the critical elements of breakthrough performance: bringing out the best in people; crafting a climate of trust, openness and dedication; encouraging candor; and treating people fairly and with dignity. We are seeking a Product Marketing Manager to ensure that our portfolio is marketed effectively to the right audience. The ideal candidate is customer-obsessed, detail-oriented, inquisitive, creative, efficient, and comfortable interacting across the entire organization. Position Overview The Product Marketing Manager is a strategic and hands-on role responsible for driving market success for Industrial Scientific’s portfolio of products and services. You will lead positioning, messaging, and marketing strategies that resonate with our customers, enable our sales teams, and differentiate us in the market. This role requires a mix of strategic thinking, cross-functional leadership, and execution excellence. Key Responsibilities 1\. Market Insight & Positioning * Define clear value propositions and product positioning in collaboration with Product Management. * Conduct market and competitive analysis to identify opportunities and inform messaging. * Develop buyer personas and map customer journeys to optimize engagement. 2\. Market Strategy * Own marketing planning for new products, features, and services. * Lead cross-functional teams to ensure successful product introductions aligned with business goals. * Translate technical capabilities into compelling customer-facing messaging. 3\. Sales Enablement * Equip commercial teams with training, materials, and processes, including presentations, product demos, fact sheets, and customer success stories. * Drive confidence in selling through clear communication of value propositions. 4\. Content & Demand Generation * Partner with Marketing to create high-impact content: case studies, videos, blogs, and whitepapers. * Support integrated campaigns that drive awareness, adoption, and revenue growth. 5\. Leadership & Collaboration * Foster a collaborative environment across Product, Sales, Marketing, and Customer Success. Qualifications Required: * Bachelor’s degree in Marketing, Business, Engineering, or related field. * 5+ years of product marketing experience (B2B preferred). * Strong communication, presentation, and interpersonal skills. * Ability to analyze data and derive actionable insights. * Ability to adapt to changing market conditions and prioritize multiple projects * Proven ability to influence and align teams around shared business outcomes Preferred: * Experience in industrial safety or EHS markets. Why Industrial Scientific? * Mission-driven culture focused on saving lives. * Opportunity to lead impactful launches and shape market perception. * Collaborative environment with exposure to senior leadership. Fortive Corporation Overview Fortive's essential technology makes the world safer and more productive. We accelerate transformation in high-impact fields like workplace safety, build environments, and healthcare. We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in healthcare sterilization, industrial safety, predictive maintenance, and other mission-critical solutions. We're a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to advanced technologies that help providers focus on exceptional patient care. We are a diverse team 10,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact. At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference. At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone. At Fortive, we believe in growth. We're honest about what's working and what isn't, and we never stop improving and innovating. Fortive: For you, for us, for growth. About Industrial Scientific Industrial Scientific designs and manufactures gas detection products and solutions that protect workers from hazardous conditions around the world. Since our beginnings in 1985, we have pioneered numerous technologies, including the first 3-gas detector, 6-gas detector, wireless gas detector, and even the first gas detector to be included on a NASA space shuttle.Today, we continue to innovate and expand our hardware and software offerings to equip the connected workers of the future. Our latest solutions make it possible to see and respond to hazards in real time, bringing us one step closer to our vision of ending death on the job by 2050. We Are an Equal Opportunity Employer. Fortive Corporation and all Fortive Companies are proud to be equal opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Fortive and all Fortive Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at applyassistance@fortive.com. Bonus or Equity This position is also eligible for bonus as part of the total compensation package. Pay Range The salary range for this position (in local currency) is 88,000.00 - 147,000.00