Junior Ad Specialist

Who We Are

Gargle is a fast-growing, Utah-based SaaS organization offering data, marketing, and business-building services to dentists in our digital marketplace. As we expand our offering and reach a broader spectrum of clients, we are growing our team with smart, hungry, and curious people.

Gargle has a strong culture of inclusivity, engagement, and teamwork. We strongly value diversity and drive. We value independent work, as well as collaboration. We provide great pay and excellent benefits, and are located in Lehi, in the heart of Utah’s Silicon Slopes tech hub.

Junior Ad Specialist

We are looking for a Junior Ad Specialist to run PPC campaigns and monitor paid search budgets. In this role, you should be well-versed in principles of search engine marketing (SEM), including search engine optimization (SEO). You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI).

MUST BE LOCAL TO SALT LAKE CITY, UTAH

Responsibilities

• Creating and maintaining effective paid search strategies
• Launch and optimize various PPC campaigns
• Oversee accounts on search platforms (e.g., Google AdWords)
• Work alongside the Client Marketing Director in keyword selection and audience targeting
• Monitor budget and adjust bids to gain better ROI
• Track KPIs to assess performance and pinpoint issues
• Create reports for management to share with the leadership team
• Find ways to reduce the risk of click fraud
• Stay current with PPC and SEM trends

Required Qualifications 

• Proven experience as a PPC Specialist or Digital Marketing Specialist
• Experience in data analysis and reporting
• Knowledge of SEO and digital marketing concepts
• Familiarity with multiple platforms (e.g., AdWords, Facebook, Yahoo) is preferred
• Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends, etc.)
• Proficient in Google Suite (particularly Sheets)
• Excellent communication skills
• Analytical mind with strong math skills
• Degree in Marketing, Digital Media, or a related field

Position Benefits

• Hybrid workplace
• Unlimited DTO (Discretionary Time Off)
• Health insurance
• Disability insurance – long-term/short-term (employer-paid)
• Life insurance (employer-paid)
• 401 (k) plan with match
• Optional Flexible Spending Account
• Optional Dental and Vision Insurance
• Optional Critical Illness, Accident, and Hospital Indemnity Insurance
• Wellness Reimbursement Program