Senior Director of Marketing

Demand Generation Strategy and Execution:

Pipeline Ownership and Revenue Alignment:

Brand, Content, and Thought Leadership:

Team Leadership and Marketing Operations:

Microsoft Partnership Activation:

Required

• 7–10 years of B2B marketing experience, including at least 4 years in demand generation leadership within SaaS, enterprise technology, or a comparable complex B2B environment. 

• Demonstrated ownership of full-funnel demand generation, from ICP-aligned targeting and channel activation through MQA qualification, pipeline reporting, and revenue contribution. 

• Proven experience holding a pipeline number and credibly reporting marketing’s contribution to revenue to Sales, the CRO, executive leadership, and board-level stakeholders. 

• Strong HubSpot proficiency, including campaign attribution, account-level engagement, MQA designation, scoring, routing, and pipeline reporting. 

• Experience managing and developing demand generation teams, including hiring, coaching, goal setting, and performance accountability. 

• Strong analytical ability and comfort using campaign, funnel, and pipeline data to make prioritization and optimization decisions. 

• Strong executive communication skills, including the ability to present performance, strategy, risks, and recommendations clearly. 

Strongly Preferred

• Experience marketing to higher education and/or other regulated institutional buyers. 

• Experience with account-based marketing, including target account lists, buying committee engagement, account scoring, and multi-stakeholder campaign design. 

• Familiarity with the Microsoft partner ecosystem, including co-sell, Marketplace, partner programs, or Microsoft-aligned go-to-market motions. 

• Experience building demand generation at a company in a transitional stage. 

• Familiarity with AI governance, shadow AI, responsible AI adoption, or the higher education AI conversation. 

nebulaONE® runs entirely within the customer's Microsoft Azure tenant — so institutional data never leaves their environment, access is controlled through existing identity infrastructure, and every student, faculty member, staff role, and researcher gets a branded, governed AI experience from day one. No engineering team required.

We are Microsoft's 2025 Education Partner of the Year, backed by Owl Ventures and M12 — Microsoft's venture fund. And we are just getting started.

We think the best work happens when people feel genuinely taken care of — so we've built a benefits package that reflects that. 

We offer our employees unique opportunities to learn, grow, and be part of a team that believes in more than just typical nine-to-five activities. We’ve built a culture around openness, inclusiveness, giving back to the community, team building, and growth. Whether it be through monthly team outings, annual trips, or our frequent charitable activities, we’re serious about making each individual feel like they’re part of our team.   

• Medical, dental, life, and short-term disability insurance covered at 100% of the premium for employees and 50% for dependents 

• Paid parental leave, including adoption and foster care placement 

• PTO that grows with you — starting at 15 days, scaling to 20, then 25, plus incentive opportunities to earn even more 

• 9 company holidays + 2 floating holidays to use however you need them 

• 401K savings plan and education reimbursement to invest in your future 

• Friday lunch on us — every week, no exceptions 

• Personalized professional growth plan – an ongoing opportunity to map your own path, stay challenged, and grow with guidance and support from your manager 

• 24/7 access to a modern gym with Tonal and Peloton 

• Free monthly garage parking with direct private access to the office 

• Sun-filled National Harbor offices with Potomac views, steps from shops and restaurants 

• Access to our proprietary AI platform — available as both a professional tool and for your own productivity 

• Complimentary snacks, cutting-edge tech, and a workspace you'll actually want to show up to 

• A real career path — not just a job
• A team that's tight-knit, community-minded, and genuinely fun to work with
• Your ideas heard, valued, and acted on
• An award-winning culture, recognized by Inc. 2026 Best Workplaces for the fifth consecutive year, The Washington Post 2025 Top Workplaces, Great Place to Work Certified, and Fortune 2025 Best Small Workplaces