Performance Marketing Manager (all genders)

At GotPhoto, we are freeing photographers to be more successful.

Through our platforms GotPhoto.com and fotograf.de, we help professional photographers simplify and transform the way they work — from photo management and client communication to ordering and payment processing. Our end-to-end workflow and e-commerce solution gives photographers more time to focus on what matters most: being behind the lens.

Since 2012, we’ve built a sustainable and profitable business driven by entrepreneurial spirit, innovation, and a deep understanding of photographers’ everyday challenges. Today, thousands of photographers trust our software , creating their own success stories along the way.

As the leading e-commerce engine for professional volume photographers and a business backed by EQT, one of the world’s leading private equity firms, we’re powered by a team of 150+ talented and international people building technology that simplifies photographers’ everyday work and helps them focus on capturing meaningful moments.

Join us on our journey to empower photographers like never before.

Do you want to own a six-digit monthly budget and drive the main engine behind our international lead generation? Are you an expert in performance marketing who gets excited by every 1% marginal gain in your campaigns? If you thrive in a dynamic, fast-paced environment and are ready to leave your mark across the US, DACH and UK markets, you are our perfect match!

• Take complete charge of our core paid marketing channels, with a primary focus on Google.

• Continuously optimize campaign efficiency to maximize high-quality B2B leads that convert into long-term customers.

• Maintain full analytical oversight of budgets, using data to make rapid scaling decisions.

• Act as our internal growth lab by formulating hypotheses, setting up frameworks, and testing new channels (like Reddit Ads or LinkedIn Ads).

• Identify untapped lead sources specifically tailored to reach our B2B Ideal Customer Profile (ICP).

• Own and evolve our SEO and GEO frameworks to ensure high organic visibility across traditional search engines and AI-driven answer engines.

• Align search strategies closely with paid initiatives to continuously dominate our high-intent target keywords.

• Set up, manage, and continuously audit our tracking infrastructure to ensure complete data integrity across all campaigns.

• Map accurate attribution data so the entire team has a crystal-clear understanding of the customer journey from first touchpoint to conversion.

• Consistently critique, analyze, and optimize our user journeys from ad click to conversion.

• Uncover landing page friction points and implement continuous A/B testing variations to lift conversion rates.

• Collaborate closely with our internal Content, CRM, and Design teams to build a high-converting ecosystem of copy, assets, and nurture sequences.

• Operate within an international environment, seamlessly switching strategic focus between the US, DACH, and UK markets.

• Best of Both Worlds: We live and breathe a flexible hybrid model. Our beautiful office at Hausvogteiplatz is our vibrant Berlin hub for collaboration, but you have the freedom to leverage the setup that works best for you.

• Work from (Almost) Anywhere: We believe in flexibility that respects your lifestyle. Once you have completed your probation, you have the option to work remotely from within Europe for up to 40 days per year. Whether you are visiting family or simply seeking a change of scenery, we support a work-from-anywhere culture that helps you stay inspired.

• Recharge & Unwind: We value your downtime. You start with 26 days of leave, plus we love to top that up with additional discretionary "X-days" to make sure you’re truly rested.

• Multicultural & Inclusive Team: We thrive on diverse perspectives. Our international team fosters a culture of mutual respect and professional exchange, ensuring that fresh ideas and tolerance are at the heart of everything we build together.

• Fuel Your Growth: We’re big on learning. You’ll get a dedicated education budget to explore new ideas and grow professionally.

• Exclusive Employee Discounts: Get more for your money with access to the "Benefits at Work" platform, offering significant discounts on top global brands.

• Your Benefits, Your Choice: Through Probonio, you get a monthly budget to spend on what matters to you—whether that’s your public transport pass or other flexible perks that fit your lifestyle.

Research shows that candidates from underrepresented backgrounds may refrain from applying for positions if they feel they don't meet all qualifications. We strongly encourage you to apply if you’re interested: we're excited to discover how your distinctive experience can enhance our team!

We work as one team. Wherever you come from. However, you identify. We believe in equal opportunities.