Greenlight10h ago

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Senior Social Media Manager

United States·AtlantaRemoteFull Timesenior

MarketingSocial Media Manager

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Quick Summary

Overview

Greenlight is the leading family fintech company on a mission to help parents raise financially smart kids.

Technical Tools

MarketingSocial Media Manager

Greenlight is the leading family fintech company on a mission to help parents raise financially smart kids. We proudly serve more than 6 million parents and kids with our award-winning banking app for families. With Greenlight, parents can automate allowance, manage chores, set flexible spend controls, and invest for their family’s future. Kids and teens learn to earn, save, spend wisely, and invest.

At Greenlight, we believe every child should have the opportunity to become financially healthy and happy. It’s no small task, and that’s why we leap out of bed every morning to come to work. Because creating a better, brighter future for the next generation depends on it.

Greenlight is seeking a Senior Social Media Manager to join our marketing team to oversee the organic social and influencer programs.

This person will be responsible for driving Greenlight’s social and influencer strategies to aggressively reach our target audience of parents, teens, and families, foster community engagement, and increase our social following, contributing to growth in brand awareness. The ideal candidate has a proven track record of dramatically growing brand reach and engagement, supported by compelling case studies and measurable results.

This role reports to the VP, Brand.

Build and execute aggressive social media strategies to drive reach and engagement across target audiences (parents and teens).

Build and implement holistic annual influencer strategy.

Manage multi-channel organic social content calendar (TikTok, Instagram, YouTube, Facebook, LinkedIn, etc.), driving fresh ideas and tests that help Greenlight grow.

Lead external social and influencer agency partners as primary point-of-contact.

Manage social sweepstakes and giveaways in an effort to expand channel reach. Work with internal partners to get things done.

Partner with the Growth team to source content for paid social ads and boost organic social content.

Identify emerging social opportunities to keep Greenlight ahead of trends; make strategic recommendations on engaging content ideas to drive growth.

Lead UGC content creation program for organic and paid programs; develop influencer/creator briefs, approve cast and content.

Contribute to product marketing and brand campaigns, working cross-functionally with stakeholders in product marketing, CRM, brand, creative, growth, and partnerships for upcoming launches and programs.

Strengthen Customer Service communications to ensure Greenlight is providing stellar customer service across all social media channels.

Oversee social reporting and analytics; share learnings and continuously optimize.

7+ years of experience in social strategy, influencer programs, and digital content development with clear case studies of programs that have improved reach.

In-depth knowledge of social platforms and algorithms that affect day-to-day publishing along with demonstrated proficiency in executing successful organic social and influencer programs.

Proficiency in producing shareable and engaging social-first content, both graphics and video.

Experience managing external agencies is a plus.

Experience with consumer tech brands and speaking to an audience of parents is a plus.

Strong leadership skills, with experience mentoring junior talent is a plus.

Medical, dental, vision, and HSA match

Paid life insurance, AD&D, and disability benefits

Traditional 401k with company match

Unlimited PTO

Paid company holidays and pop-up bonus holidays

Professional development stipends

Mental health resources

1:1 financial planners

Fertility healthcare

100% paid parental and caregiving leave, plus cleaning service and meals during your leave

Flexible WFH, both remote and in-office opportunities

Fully stocked kitchen, catered lunches, and occasional in-office happy hours

Employee resource groups

Our stance on salaries:

Greenlight provides a competitive compensation package with a market-based approach to pay and will vary depending on your location, experience and skill set. The total compensation package for this position will also include a discretionary performance bonus, equity rewards, medical benefits, 401K match, and more. Greenlight conducts continuous compensation evaluations across departments and geographies to ensure we are keeping our pay current and competitive.

The estimated base pay range for this position in (NY, CA, WA): $125,000- 155,000

The estimated base pay range for this position in (CO): $125,000- 145,000

Who we are:

It takes a special team to aim for a never-been-done-before mission like ours. We’re looking for people who love working together because they know it makes us stronger, people who look to others and ask, “How can I help?” and then “How can we make this even better?” If you’re ready to roll up your sleeves and help create a world where every child grows up to be happy and healthy in money and life, apply to join our team.

Greenlight is an equal opportunity employer and will not discriminate against any employee or applicant based on age, race, color, national origin, gender, gender identity or expression, sexual orientation, religion, physical or mental disability, medical condition (including pregnancy, childbirth, or a medical condition related to pregnancy or childbirth), genetic information, marital status, veteran status, or any other characteristic protected by federal, state or local law.

Greenlight is committed to an inclusive work environment and interview experience. If you require reasonable accommodations to participate in our hiring process, please reach out to your recruiter directly or email accomodations@greenlight.me.

Location & Eligibility

Where is the job

Atlanta, United States

Remote within one country

Who can apply

Listing Details

Posted: June 25, 2026
First seen: June 25, 2026
Last seen: June 25, 2026

Posting Health

Days active: 0
Repost count: 0
Trust Level: 76%
Scored at: June 25, 2026

Signal breakdown

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Greenlight

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Greenlight Financial Technology offers a debit card and app for kids and teens, empowering parents to teach financial literacy through features like allowance automation, chore management, and spending controls.

Employees

750

Founded

2014

Domain

Jobs

External application · ~5 min on Greenlight's site

Please let Greenlight know you found this job on Jobera.