Copywriter - International/Casino

As a Copywriter on the Creative Marketing team, you'll help shape how Hard Rock Digital connects with U.S. and Canadian audiences. You'll concept and craft copy that brings our brand to life across digital, social, CRM, and campaign environments - driving both product awareness (Casino) and cultural relevance in a new market (Canada). From punchy social captions to compelling email campaigns and in-app messaging, you'll help fans experience the thrill of Hard Rock Digital wherever they watch, play, or engage.

You'll collaborate closely with the creative team, and cross-functional partners to bring ideas to life and ensure every word aligns with our brand voice and resonates authentically with any audience. Your primary mission will be to support the writing and execution of copy across the full marketing mix, including Hard Rock Bet (Casino) and Hard Rock Bet’s launch into the Canadian market.

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• 3+ years of experience in copywriting, content writing, or a related creative discipline.

• A strong portfolio demonstrating multi-format copy execution across digital, social, and CRM channels - with clear attention to brand voice, audience awareness, and cultural context.

• Exceptional writing, editing, and proofreading skills in both English and Spanish across a range of channels and formats.

• Familiarity with AP Style as a baseline, with the flexibility to set it aside. Hard Rock Bet follows its own internal copy style guide, and our house rules take precedence. You should know AP Style well enough to navigate it, but you'll be writing to a brand voice that intentionally breaks some of its conventions.

• Proficiency with AI-powered writing and content tools (e.g., ChatGPT, Claude, Jasper, Copy.ai) and AI-enhanced editing tools (e.g., Grammarly Business, Hemingway). Comfort using AI to accelerate copy production, generate variations, and iterate quickly - while maintaining a strong editorial voice and brand standards.

• Detail-oriented with excellent organizational and time management skills.

• Well-versed in writing for digital platforms - social, email, push, in-app, web, and paid ads.

• Experience working in fast-paced, deadline-driven environments.

• Familiarity with asset management systems and copy file organization best practices.

• Collaborative mindset with experience working alongside designers, marketers, and product teams to refine creative approaches.

• An understanding of or willingness to get up to speed on Canadian market nuances, cultural sensitivities, and iGaming regulatory requirements.

• A passion for or interest in the iGaming industry is a significant advantage.