Paid Ads Manager (HVAC & Home Services)

Mexico - Mexico City, Chile - Santiago, Argentina - Buenos Aires, Panama - Panama City, Peru - Lima, South Africa - Cape Town, South Africa - JohannesburgRemotecontractmid

OtherPaid Ads Specialist

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Quick Summary

Overview

Join Hire Hangar and work with fast-growing global companies while building a long-term, remote career.

Technical Tools

OtherPaid Ads Specialist

Join Hire Hangar and work with fast-growing global companies while building a long-term, remote career.

Paid Ads Manager (HVAC & Home Services)

Responsibilities

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Support planning and optimization of upper-funnel campaigns in partnership with external Programmatic Display and CTV vendors

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Coordinate targeting, messaging inputs, budgets, and performance feedback with Programmatic/CTV partners

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Implement, monitor, and troubleshoot conversion and call tracking using GA4, Google Ads, and lead-tracking platforms

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Apply automated bidding and conversion optimization strategies (e.g., Maximize Conversions, Target CPA/ROAS) suited to service-based businesses

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Analyze campaign performance to identify trends, inefficiencies, and scaling opportunities

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Assist with testing and evaluation of new lead-generation platforms and channels (e.g., TikTok, Reddit, emerging ad networks)

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Document workflows, optimization processes, and best practices to support consistency and scalability

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Use AI-driven automation and reporting tools to streamline campaign management and insights

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Stay current on platform updates, ad policies, and best practices specific to local and home-services advertising

Requirements

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Hands-on paid ads experience specifically within HVAC or home-services/service-based industries (HVAC, plumbing, electrical, roofing, cleaning, junk removal, etc.)
Proven experience managing Google Ads campaigns for local lead generation (Search, PMAX, Remarketing, Display)
Experience working in an Agency environment
Working knowledge of GA4, conversion tracking, call tracking, and attribution fundamentals
Experience using automated bidding and conversion-focused strategies
Strong analytical skills with the ability to interpret performance data and make optimization decisions
Experience managing Meta Ads campaigns for local or lead-generation use cases
Non-negotiable: Prior experience working fully remote, fluency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana, or similar), and experience working with US- or UK-based companies. Candidates without this background will not be considered.

Important: This role requires real-world paid media experience in HVAC or home-services businesses. SaaS- or ecommerce-only backgrounds will not be considered.

Experience running or optimizing Google Local Services Ads (LSA) for HVAC or home-services clients
Experience collaborating with Programmatic Display and/or Connected TV (CTV) vendors
Familiarity with call and lead tracking platforms (WhatConverts, CallRail, or similar)
Working knowledge of Google Tag Manager
Experience testing emerging platforms (TikTok, Reddit, etc.) for local lead generation
Exposure to AI or automation tools used in paid media workflows

Google Ads, Meta Ads Manager
Google Analytics 4 (GA4)
Google Local Services Ads (LSA)
Reporting and automation tools (Looker Studio or similar)
Lead and call tracking platforms (WhatConverts, CallRail, or similar)
Remote collaboration tools (Slack, Zoom, Google Workspace, Asana or similar)

It is crucial that you complete the application form in full. As part of the application process, you will be required to record a video. If your application is successful, you will receive an email confirming next steps—the video is the first step of the interview process. If you do not record a video, we will not be able to consider you for ANY open roles.

We connect top talent with vetted employers, competitive pay, and real growth opportunities.