Jiostar2mo ago

Executive Producer - Content & Creative (Non-Fiction), Star Jalsha

KolkataFull Timemid

OtherExecutive Producer

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Quick Summary

Overview

Job Summary: This role will be responsible for selecting and shaping non-fiction content that will create significant business value, bring new consumers to the channel and add a freshness to the menu served on the channel. About the team: Star Jalsha is the #1 BGEC channel in India.

Technical Tools

stakeholder-management

Job Summary:

This role will be responsible for selecting and shaping non-fiction content that will create significant business value, bring new consumers to the channel and add a freshness to the menu served on the channel.

About the team:

Star Jalsha is the #1 BGEC channel in India. It is known for its engaging content that resonates with the Bengali culture and traditions and is the creative powerhouse and source for many successful adaptations across other channels. The team is responsible for driving the creative engine, understanding consumers and society, reaching out to audiences driving traffic to the channel and for promoting shows, boosting awareness and encourage viewing.

Support team leads to develop and deliver Non-Fiction content that resonates with the channel philosophy, viewers, business objectives and targets.

Oversee all stages of production

Build a content pipeline which delivers on future needs and evolving consumer and societal trends.

Leverage data and insights to the show’s narrative and character development and to increase consumer engagement.

Collaborate with department heads, consumer strategy and Production Houses, producers, writers, directors to shape and deliver cutting edge content.

Collaborate with Marketing & Creative Communications teams to build and promote content on strong propositions that resonate with viewers.

Passion for content and deep understanding of storytelling.

Comfort with scale and pace.

Deep interest in India and social trends, including viewer behavior and evolving tastes and affinities.

Stakeholder Management.

Ability to deliver within tight deadline.

Proficiency in Bengali.