Copywriter Consultant

This opportunity is a consultancy mission at a client site, where you will represent Keystone Solutions as a Copywriter. As a Keystone Solutions consultant, you will be hired to work on client projects, bringing your expertise and our values to every engagement.

• →You will play a key role in transforming the MarCom department, placing content at the heart of its strategy.
• →You will translate briefings into high-value content aligned with content pillars and business objectives for your segment.
• →You will produce and optimize content for all channels (articles, emails, social media, videos, scripts, UX copy, etc.), ensuring consistency with tone of voice, guidelines, and segment expectations.
• →You will create or optimize content for SEO/GEO to ensure visibility in search engine results, AI Overviews, and LLM responses, applying best practices and guidelines, using Surfer SEO, and enriching content to increase authority.
• →You will leverage AI tools to accelerate research, writing, and multichannel adaptation, while ensuring quality and compliance.
• →You will collaborate with audiovisual experts to adapt your stories into videos, carousels, or short formats.
• →You will work closely with a Dutch-speaking Storyteller, translating/adapting texts into French.
• →You will propose concrete optimizations based on the performance of your content (traffic, engagement, CTR, SOV, conversions).
• →You will ensure regulatory compliance of your content (B2, non-misleading commercial communications, anti-greenwashing).

• French: Excellent command – native level, expert writing.
• Dutch: Very good command – able to adapt and translate texts, understand briefings, and interact in meetings.
• English: Good command – able to translate and adapt texts from English to French, and use English sources.

• Bachelor’s or Master’s degree in communication, journalism, marketing, languages, literature, or equivalent experience.

• Experienced storyteller (minimum 6 years).

• Mandatory:
• Excellent editorial skills and clarity.
• Ability to write attractive and accessible texts for all formats/channels (SoMe posts, emails, articles, speeches, scripts, web pages, white papers, e-books, case studies, etc.).
• Ability to use AI tools for research, writing, optimization, and translation.
• Preferred:
• Good understanding of marketing funnels and Customer Journeys (Campaign Journeys, Digital Journeys).
• Ability to interpret performance indicators (engagement, reach, CTR, SOV).

• Mandatory:
• Journalistic background, experience in writing thought leadership and/or technical content for a broad audience.
• Experience in SEO optimization.
• Preferred:
• Experience in GEO optimization.
• Experience writing for the youth segment.
• Experience in the banking or financial sector.

• Creativity, curiosity, analytical skills.
• Critical thinking, ability to challenge briefings and make recommendations.
• Rigor and attention to detail, with a pragmatic approach.
• Adaptability (Agile mindset).
• Interest in and affinity for AI tools.
• Team spirit, active listening, transparency, and autonomy.
• Strong commitment to the One Brand, One Voice, One Bank approach.

Please include examples of your writing (e.g., one social media post, one article, one email) with your application.

If you are ready to tackle technical and strategic challenges in a dynamic consultancy environment, apply today at Keystone Solutions Career Portal.