Content Marketing Manager

Please Note: This is a Utah-based hybrid position, which will require some regular in-office days each week. Additionally, employment with Medallion Bank is contingent on passing both a background check and maintaining a clean background.

Who we are: 

At Medallion Bank we finance fun! We are an industrial loan bank that specializes in providing consumer loans for the purchase of recreational vehicles, boats, home improvement, and offering loan origination services to fintech partners. We work directly with thousands of dealers, contractors and financial service providers serving their customers throughout the United States. Medallion Bank is a small company with a big impact. We recognize our employees as our greatest asset and have a culture to prove it! 

How you will support that team:

The Content Marketing Manager is responsible for developing, executing, and managing Medallion Bank’s content strategy to support brand awareness, lead generation, and customer engagement across key business lines. This role owns editorial planning, content creation, website content, and brand-aligned storytelling across digital and traditional channels, ensuring all content is compliant, performance-driven, and consistent with Medallion Bank’s brand standards. 

What you will do:

Content Strategy & Editorial Execution

• Own and execute Medallion Bank’s content marketing strategy aligned with brand standards, business objectives, and the full customer journey.
• Plan, create, and manage high-quality written and multimedia content including website copy, blogs, email campaigns, newsletters, video scripts, and educational assets.
• Collaborate with subject matter experts to create compliant educational content related to lending products, home improvement financing, and recreational lending.
• Optimize content for organic search, AI discovery, engagement, and conversion performance.

Brand, Website & Digital Experience Ownership

• Develop and maintain brand voice, tone, and messaging guidelines to ensure consistency across all owned and earned channels.
• Serve as primary owner of the corporate website and HubSpot landing pages, overseeing content updates, UX/UI consistency, performance optimization, and regulatory disclosures.
• Develop and manage branded marketing collateral including brochures, flyers, direct mail, trade show materials, and presentations.

Multimedia, Reputation & Public Relations

• Oversee end-to-end video and multimedia production including briefing, scripting, production coordination, editing, and distribution.
• Monitor brand sentiment and online reputation across social media, review platforms, and digital channels, escalating and responding as appropriate.
• Support public relations efforts including press releases, announcements, and coordination with industry media partners.

Analytics, Vendor Management & Collaboration

• Leverage analytics and reporting to inform content optimization, editorial planning, and ongoing improvements.
• Manage external vendors and agencies including design, video production, and web development partners.

Cross-Functional Collaboration

• Partner closely with Sales, Product, and Compliance teams.
• Support campaign launches, events, product initiatives, and seasonal promotional strategies.
• Demonstrate flexibility and ownership in supporting priorities that further the success of the bank.

What you need to get the job done!

• Bachelor’s degree in Marketing, Design, Communications, Journalism, or related field, or equivalent professional experience. 

What you bring!

• Minimum of 2 - 3+ years of experience in content marketing, graphic design, and/or editorial roles, specifically in banking, financial services, fintech, or related industries.   

• Experience creating and optimizing landing pages and digital assets for paid and owned digital campaigns, including planning and executing A/B tests to improve engagement and conversion performance. 

• Experience overseeing graphic and video design production, with the ability to personally create or edit assets using Adobe Creative Cloud and emerging AI‑based creative tools as needed.  

• Strong writing, editing, and storytelling skills with attention to detail. 

• Experience creating content within regulated or highly compliant industries preferred. 

PHYSICAL ENVIRONMENT AND PHYSICAL DEMANDS AND REQUIREMENTS

• In office work required with some hybrid work permitted. 
• Overtime and some travel may be required periodically.  

COMPENSATION & BENEFITS

• Competitive salary and performance-based incentives
• Health, dental, and vision insurance
• 401(k) with company match
• Paid time off and holidays
• Professional development opportunities