Senior Product Marketing Manager - Growth & Monestisation

Australia·MelbournePermanentsenior

MarketingMarketing Manager

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Quick Summary

Overview

We’re a leading business management solution with a core purpose: helping more businesses in Australia and New Zealand start, survive and succeed. At MYOB,

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MarketingMarketing Manager

We’re a leading business management solution with a core purpose: helping more businesses in Australia and New Zealand start, survive and succeed.

At MYOB, we believe what’s good for one business is good for all business—and for all of us. Whether you support them, work for them, or dream of building your own, when businesses run smoothly, everybody feels it. Owners, employees, customers, suppliers—even families. That’s why we’re here: to give every person in business the tools they need to focus on what really matters and do Big Things—whatever big looks like for them.

And for you? Joining MYOB means being part of that impact. It means using your skills to help businesses thrive, shaping the future of work, and growing alongside the people and communities we support. Because while we’re the business of software, we’re really in the business of people. And that makes MYOB Everyone’s Business.

About the Role

~1 min read

Are you ready to take your career to the next level by driving revenue optimisation and growth for MYOB’s SME product portfolio? As the Senior Product Marketing Manager - Monetisation, you will be at the forefront of our commercial strategy, turning innovation into balanced revenue streams! This role will see you working from our vibrant Melbourne office, collaborating with cross-functional teams to deliver flawless results.

Extensive experience in product marketing, pricing strategy, or monetisation roles, preferably within the B2B SaaS industry.
Proven track record of developing and accomplishing pricing strategies that drive measurable revenue growth and margin improvement.
Strong analytical ability with experience in revenue modelling, pricing analysis, and applying data to guide strategic decisions.
Demonstrated expertise in value-based pricing, willingness-to-pay research, and pricing psychology.
Experience monetising new technologies or innovations (AI/ML experience highly desirable).
Strong knowledge of SaaS business frameworks, subscription pricing, usage-based pricing, and platform economics.
Proficiency with analytics tools (PowerBI, SQL, or similar) to analyse revenue data and track important metrics.
Excellent collaborator management skills with ability to influence senior leaders and build consensus across functions.
Strong commercial competence with understanding of P&L impact, unit economics, and revenue forecasting.
Outstanding communication abilities with the capacity to convey intricate pricing strategies into clear narratives for varied audiences.
Experience in the SME or accounting software market is advantageous but not essential.

Responsibilities

~3 min read

→Own AI monetisation strategy across pricing, packaging, and commercial models to grow revenue while delivering clear customer value.
→Drive revenue performance by improving key metrics like ARPU, attach rate, conversion, churn, and customer lifetime value.
→Lead data-informed pricing decisions through market research, willingness-to-pay studies, usage analysis, competitive benchmarking, and pricing experiments.
→Translate monetisation into strong GTM execution with clear value propositions, ROI messaging, sales enablement, and customer communications.
→Identify the best growth opportunities through segmentation, cohort analysis, and modelling of high-value customer groups.
→Act as the cross-functional connector between Product, Finance, Sales, Success, and Marketing to align strategy, forecast impact, and build buy-in.
→Influence product and commercial priorities by linking roadmap decisions and packaging changes to revenue potential and market demand.

Our Culture & Benefits

At MYOB our values are at the heart of everything we do. If you want to work and collaborate where opinions are valued, and your ideas can make a difference, come to a place where Your Work Matters.

🎥 See what it's like to work at MYOB and what we're all about.

🟣Enjoy a flexible, hybrid workplace that brings balance to how you work, all of our centrally located offices come together for a number of in-person celebrations and social events

🟣Set up your home office with a little financial help from us, and take advantage of great corporate discounts and vouchers from top retailers

🟣Benefit from our partnership with Sonder, which supports the wellbeing of our team members

🟣Unlock your potential via in-house training and programs, LinkedIn Learning, conferences and study assistance

🟣Access to a variety of leave options available to support your wellbeing, including up to an additional four weeks of purchased leave, generous parental leave, domestic violence leave, transgender leave, community leave, study leave, and more

🟣Join our communities, built around ‘Wellness’, ‘Belonging’ and the ‘Planet’ where you can make a meaningful contribution

At MYOB, we’re all about embracing difference and backing people to be their true selves. We’re proud to be an equal opportunity employer and big believers that the best hires don’t just fit our culture — they add to it. That means bringing your unique contributions, lived experiences, and fresh perspective to the table.

Love the sound of MYOB and this role but don’t tick every single box in this ad? Apply anyway! Studies show that women and underrepresented groups often hold back if they don’t meet every requirement — but we want to hear from you.

We’re proud to be a Circle Back Initiative Employer and we commit to responding to every applicant.