Social Media Community Coordinator

RemoteFull-timemid

OtherCoordinator

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Quick Summary

Overview

Ollie was born with the mission of improving the lives of pets and pet parents nationwide. We make human-grade pet food, tailored for each dog’s nutritional needs,

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OtherCoordinator

Ollie was born with the mission of improving the lives of pets and pet parents nationwide. We make human-grade pet food, tailored for each dog’s nutritional needs, and deliver directly to our customers’ doors. Through Ollie’s carefully crafted meals and health services for members, dogs can truly live their healthiest, happiest lives.

As a member of our growing team, you’ll take part in a company culture that cares deeply about its work and its team members.

The Social Media Community Coordinator has their finger on the pulse of all things social media and is ready to drive Ollie’s mission in becoming the most loved dog brand. In this role, this person will own day-to-day execution across all Ollie social channels, including publishing content, monitoring performance, and delivering actionable insights through reporting and analytics. This role is responsible for identifying and activating on real-time brand opportunities, ensuring Ollie shows up in timely and culturally relevant ways. They also lead community engagement, fostering relationships with our audience and executing thoughtful “surprise and delight” moments that deepen brand loyalty and advocacy.

This role is based remotely in the U.S. and will report to the Social Media Manager.

Publish and schedule content across all Ollie social channels, ensuring accuracy, consistency, and alignment with the content calendar

Conduct ongoing social listening to identify trends, cultural moments, and real-time opportunities for Ollie to join relevant conversations

Manage community engagement by responding to comments, DMs, and mentions in a consistent, thoughtful, and brand-aligned manner

Execute timely, on-brand responses to trending topics, balancing speed with brand voice and sensitivity

Identify and execute “surprise and delight” moments (e.g., gifting, personalized responses, reactive content) to build loyalty and advocacy

Monitor daily performance and compile regular reports on key metrics (engagement, reach, views, etc), translating data into actionable insights

Collaborate cross-functionally with creative and brand to ensure cohesive messaging and execution and CX teams to address escalations and ensure our community feels heard and supported.

Maintain a strong understanding of platform best practices and evolving social trends to optimize content performance and act as Ollie’s in-house expert on social trends and best practices.

Support campaign launches and key brand moments with real-time posting, engagement, and performance tracking

You have 1-3 years of experience in social media management or community management for consumer brands (CPG, lifestyle, or pet space is a plus)

Fluent in platform nuances across Instagram, TikTok, and Facebook, with the ability to adapt tone and format accordingly

Deeply immersed in internet culture and extremely social media savvy

Comfortable with analyzing social media metrics and data to enhance performance

Experience with social media management and analytics tools (Sprout, hootsuite, etc.)

Ability to produce social media content is a plus but not a mandatory!

You’re highly organized, proactive, and comfortable managing multiple projects at once and prioritizing deadlines

You collaborate and communicate effectively and are open to constructive feedback

You have a degree in marketing or a related field

Competitive salary

Sponsored 401k program with employer match up to 4%