Video Producer

United States·New YorkFull Timemid

DesignVideo Producer

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Quick Summary

Key Responsibilities

Reporting to the Social Media Manager, the Video Producer will: Lead end-to-end video production for NYPL, including concepting, scripting, filming, editing, captioning,

Technical Tools

DesignVideo Producer

Overview
The Communications and Marketing Department is responsible for advancing The New York Public Library’s (NYPL) mission and priorities through the promotion of its services, resources, locations, collections, programs, events, and exhibitions to a broad array of audiences and communities. The department positions NYPL as a cultural and educational leader and seeks to attract and engage new audiences across New York City and around the world.

The Video Producer develops, films, and edits video content for the Library's various channels with an emphasis on social media. The position also manages broader Communications content needs and multimedia workflows to ensure a cohesive brand presence across all platforms. This includes providing basic audio production for projects.

We are looking for someone we can count on to:

Own:

Short-form video strategy and production for NYPL's various social media channels
End-to-end video and audio production for the Communications and Marketing team
The management of the departmental production calendar for all video and assigned multimedia projects
Vendor relationships related to video and audio production, including coordination of external partners, timelines, and deliverables

Teach:

Video best practices to staff who assist in video production
Colleagues how to spot and pitch engaging video ideas

Learn:

How to create compelling video content in NYPL’s voice
NYPL’s many offerings, from neighborhood branches to research divisions, and understand the video needs of different departments in the organization

Improve:

Capacity for social-first video
Video production and multimedia workflows across NYPL
The organization, storage, and tracking of internal video footage and multimedia assets
Tracking and visibility for video projects across Communications divisions, including Schomburg, Library for the Performing Arts, Research, and branches

Some expectations for this role are that within:

1 month, this person will:

Create video content as assigned by colleagues
Learn the video, social and multimedia needs of NYPL and familiarize themselves with the different branches, divisions, and research centers
Begin developing relationships across NYPL to source content for video

3 months, this person will:

Understand NYPL's unique voice and content streams
Pitch and create video content for NYPL independently

6 months and beyond, this person will:

Own video production for the Communications & Marketing Team
Use video to increase engagement across flagship NYPL social media accounts

Responsibilities:
Reporting to the Social Media Manager, the Video Producer will:

Lead end-to-end video production for NYPL, including concepting, scripting, filming, editing, captioning, and basic motion graphics
Develop video ideas and formats based on NYPL initiatives, exhibitions, programs, cultural moments, and social media trends
Film video using a variety of equipment, including phone, DSLR, and/or mirrorless cameras, gimbals, microphones, lights, and other associated tools
Edit video and create basic motion graphics and captions using Adobe Premiere and After Effects
Manage the video production calendar, tracking deadlines, deliverables, priorities, and cross-departmental needs
Manage NYPL’s YouTube and Vimeo accounts
Collaborate with teams across the Library and manage occasional external vendors, agencies, and freelancers to develop cohesive, engaging video content that supports NYPL’s broader digital presence and large-scale multimedia needs
Performs other related duties as needed