Okx
Okx13d ago

Principal Product Manager, Affiliate Program & KOL

SingaporeSingapore·Singaporelead
Product ManagementOtherProduct ManagerPrincipal Product Manager
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Quick Summary

Key Responsibilities

Own core performance metrics across the funnel: CAC, LTV, ROI, activation rate, trading conversion, and GMV contribution. Partner with Data and Product teams to ensure clean attribution,

Technical Tools
Product ManagementOtherProduct ManagerPrincipal Product Manager
OKX will be prioritising applicants who have a current right to work in Singapore, and do not require OKX's sponsorship of a visa.

 

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before MeDo the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.

 

About the Role

~1 min read
We are looking for a hands-on Affiliate/Growth Principal Product Manager to own and scale our Affiliate and KOL marketing channels, with a primary focus on the US and EEA markets. Your mission is to drive measurable user acquisition and transaction volume through your established network and data-driven optimization. If you have a proven track record of delivering GMV growth at a leading crypto exchange, we want you.
 

Responsibilities

~1 min read
  • Own the overall affiliate growth strategy for the US, EEA and other regulated markets, aligned with company-level acquisition, activation, and ROI goals.
    • Define affiliate growth as a product capability, including segmentation, commercial models and funnel design
    • Translate growth strategy into a clear product roadmap, experimentation plan, and success metrics.
  • Regulated-Market Execution & Compliance-Aware Scaling
  • Partner Acquisition & Ecosystem Leadership. Build, scale, and manage a diverse affiliate ecosystem, including major affiliate networks, KOLs, communities and publishers.
  • Data-Driven Performance & Optimization: Own core performance metrics across the funnel: CAC, LTV, ROI, activation rate, trading conversion, and GMV contribution.
  • Partner with Data and Product teams to ensure clean attribution, reliable tracking, and actionable insights.
  • Cross-Functional Leadership: Work closely with Product, Engineering, Data, Design, Content, and Marketing to ship high-converting results.
  • People Management & Team Building
Core Requirements
  • 8+ years of experience in growth, affiliate, partnerships, or product-led growth roles, at a leading crypto exchange.
  • Proven experience owning affiliate or partnership growth end-to-end, including strategy, execution, and results.
  • Strong product mindset — you think in systems, funnels, and scalability, not just campaigns.
  • Demonstrated success being measured against hard business metrics (GMV, ROI, revenue, CAC).
Global/US/EEA Market Expertise
  • Hands-on experience driving growth globally, or specifically in the US & EEA markets, ideally in regulated or compliance-heavy environments.
  • A strong, real network of affiliates, KOLs, or growth partners, and a track record of converting relationships into results.
  • Deep understanding of performance marketing funnels and attribution challenges.
Nice To Have(s):
  • Experience operating across both Web2 and Web3 growth mechanics.
  • Strong personal interest and understanding of the crypto ecosystem.
  • Familiarity with tracking and attribution tools such as AppsFlyer, Adjust, or Impact.
  • Prior experience building or scaling teams from early to growth stage.

What We Offer

~1 min read
Competitive total compensation package
L&D programs and Education subsidy for employees' growth and development
Various team building programs and company events
Wellness and meal allowances
Comprehensive healthcare schemes for employees and dependants
More that we love to tell you along the process!

Location & Eligibility

Where is the job
Singapore, Singapore
On-site at the office
Who can apply
SG
Listed under
Singapore

Listing Details

Posted
April 22, 2026
First seen
April 22, 2026
Last seen
May 5, 2026

Posting Health

Days active
13
Repost count
0
Trust Level
36%
Scored at
May 5, 2026

Signal breakdown

freshnesssource trustcontent trustemployer trust
Okx
Okx
greenhouse

OKX is a global cryptocurrency exchange and Web3 technology company, offering trading, wallet services, and access to decentralized finance. Founded in 2017, it serves millions of users in over 100 countries.

Employees
5k+
Founded
2017
Domain
okx.com
View company profile
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OkxPrincipal Product Manager, Affiliate Program & KOL