Senior Brand Specialist

India·Gurugram,Gurgaonmid

MarketingOtherCopywriterBrand Specialist

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Quick Summary

Key Responsibilities

Creating content for Google India’s social channels: for moments, every day content, and campaigns etc. Includes campaign planning, campaign strategy, calendar management, working with partners,

Requirements Summary

A strong eye for quality social content Organisational and multitasking skills Stakeholder management and collaboration Being resourceful,

Technical Tools

MarketingOtherCopywriterBrand Specialist

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Role: Senior Brand Specialist

Location: Gurgaon

About the role:

As an Senior Brand Specialist at Google India, you'll be responsible for crafting compelling content for social media channels, including moments, daily content, and campaigns. With a strong understanding of social media trends and marketing strategies, you'll develop and implement comprehensive content plans that drive engagement and brand awareness. Your expertise will be sought after by partners and agencies, and you'll work closely with them to bring creative ideas to life.  

What you will be doing:

Creating content for Google India’s social channels: for moments, every day content, and campaigns etc.  
Includes campaign planning, campaign strategy, calendar management, working with partners, creators and agencies to create the content 
Oversee creative delivery for always on social content, social first short form video, paid social ads and creator content. 
Manage internal stakeholders across global teams, ensuring great work is reported well and inputs are taken from cross functional teams before executing any campaign. 
Manage budgets across different work streams across the campaign lifecycle 
Oversee annual contracting and budgets with agencies and vendors

What you need to be great in this role:

A strong eye for quality social content 
Organisational and multitasking skills 
Stakeholder management and collaboration  
Being resourceful, a self-starter and inherently innovative and creative in problem solving. 
Adept at brand and creative strategy 
Agency management
3-6 years of experience working in marketing: ideally social and digital 
A keen interest in and understanding of social, trends, marketing and how brands are built online 
A strong eye for quality social content 
Organisational and multitasking skills 
Copywriting skills and experience running social channels are a really big plus 
Being able to work with partners and agencies and bring an idea together 
Coming up with an idea, and producing it - end to end. 
Self-starter, content producer attitude 
Knowledge and awareness of the social media influencer ecosystem 
Understanding of reading data and working with the analytics team to implement insights as part of content strategy
Passion for and inquisitive about AI and new technologies
Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical

Req ID: 17164

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Our values shape everything we do:

Be Ambitious to succeed 

Be Imaginative to push the boundaries of what’s possible 

Be Inspirational to do groundbreaking work 

Be always learning and listening to understand 

Be Results-focused  to exceed expectations 

Be actively pro-inclusive and anti-racist across our community, clients and creations 

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws. 

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.