Product Marketing Manager
Quick Summary
Develop and own Pantheon's forward-looking product narrative — articulating not just what we build today, but why it matters for the future of the web.
4+ years in Product Marketing, preferably in B2B SaaS, developer tools, or WebOps — with a track record of building compelling product narratives, not just executing launches.
Responsibilities
~2 min read- → Vision & Narrative Leadership
- →Category Storytelling: Develop and own Pantheon's forward-looking product narrative — articulating not just what we build today, but why it matters for the future of the web.
- →Thought Leadership Content: Create high-impact content (keynote narratives, manifestos, vision briefs, point-of-view pieces) that positions Pantheon as a category leader and shapes industry conversation.
- → Market & Customer Insight
- →Emerging Trends: Continuously scan the market for shifts in how developers, marketers, and digital teams build and operate web experiences — and translate those signals into sharper positioning.
- →Customer Aspiration Mapping: Go beyond pain points to understand what customers are trying to become — and build messaging that speaks to their ambitions, not just their problems.
- → Positioning & Messaging
- →Vision-Led Messaging: Craft positioning that connects Pantheon's product roadmap to a larger market opportunity, making prospects feel the urgency and excitement of what's coming.
- →Product Narrative Development: Own core product messaging across the website, launch materials, and sales assets — ensuring every touchpoint reinforces both present-day value and future vision.
- → Go-to-Market Execution
- →Launch Storytelling: Lead the narrative strategy for major product launches, ensuring releases feel like meaningful milestones in a larger story — not just feature drops.
- →Cross-Functional Alignment: Partner with Product, Sales, and Marketing to ensure GTM motions are anchored in a coherent, exciting vision rather than disconnected feature announcements.
- → Sales & Enablement
- →Vision Enablement: Equip Sales with the language, stories, and materials they need to sell not just today's product, but Pantheon's trajectory — helping customers buy into where we're going.
- →Product Partnership: Work closely with Product Management to get ahead of the roadmap, shaping how new capabilities are framed from the earliest stages of development.
Requirements
~1 min read- Experience: 4+ years in Product Marketing, preferably in B2B SaaS, developer tools, or WebOps — with a track record of building compelling product narratives, not just executing launches.
- 0-to-1 Product Experience: Must have hands-on experience taking a net-new product to market — from pre-launch positioning through initial adoption — where there was no existing playbook, customer base, or category to anchor to.
- Storytelling Ability: Exceptional written and verbal communication skills, with a demonstrated talent for translating complex technology into inspiring, market-shaping stories.
- Strategic Thinking: Proven ability to think beyond the immediate roadmap and connect product decisions to broader market trends and customer aspirations.
- Collaboration: Highly effective working across Product, Sales, and Marketing — and comfortable influencing without authority.
- Education: Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent practical experience).
Nice to Have
~1 min read- Experience marketing products built on Drupal, WordPress, or similar CMS ecosystems.
- Familiarity with the developer tools or digital agency market.
- Proficiency with Salesforce, Amplitude, or similar GTM tools.
What We Offer
~2 min readWe have all the usual perks and benefits but what we can really offer you is a fantastic work environment powered by an amazing team.
Location & Eligibility
Listing Details
- Posted
- May 26, 2026
- First seen
- May 26, 2026
- Last seen
- May 28, 2026
Posting Health
- Days active
- 0
- Repost count
- 1
- Trust Level
- 70%
- Scored at
- May 26, 2026
Signal breakdown
We're building the world's best WebOps platform. Pantheon empowers marketing and development teams to take control of their websites, while giving them the agility to win in the dynamic world of digital marketing. We power over 700,000 sites and are trusted by thousands of marketing and development teams around the world - and we're just getting started.
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