Vice President, Commercial Strategy - US Remote

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OtherCommercial Strategy

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Quick Summary

Overview

What is PerfectServe? PerfectServe is a leading provider of clinical communication and physician scheduling solutions in the health IT space.

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OtherCommercial Strategy

PerfectServe is a leading provider of clinical communication and physician scheduling solutions in the health IT space. The company was founded in 1997 and has grown steadily since then, with a notable jump after several major acquisitions were announced in 2019. PerfectServe now has 400+ employees, 30,000+ customers — spanning medical practices, hospitals, and health systems — and $100 million+ in annual revenue.

PerfectServe’s mission is to accelerate speed to care by optimizing provider schedules and routing communications — including messages, pages, calls, and alerts — to the right place at the right time in any care setting. By facilitating real-time information sharing, building better schedules, and automating important clinical workflows, we believe we can help our customers advance patient care and improve the well-being of their clinicians.

Leading analyst firms like Gartner® and KLAS Research have consistently validated our approach:

In 2026, PerfectServe was named highest in execution and furthest in vision in the Gartner Magic Quadrant™ for Clinical Communication and Collaboration — the clear segment leader.
PerfectServe also received two Best in KLAS awards in 2026 — one for physician scheduling and another for ambulatory clinical communications. That makes for 11 Best in KLAS awards over the past 9 years.

At PerfectServe, you'll have a unique opportunity to join a collaborative team with decades of experience that finds new ways to delight our customers every day. This involves consistent efforts to stay on the cutting edge of product development, which includes everything from implementing AI in new and existing solutions to brainstorming with customers about novel workflows. But you don't have to be in product to make in impact — everybody at PerfectServe contributes to important work that moves the business forward.

If you're looking for a well-established, tech-forward company full of smart people doing meaningful work, you've found the right place!

PerfectServe is seeking a Vice President of Commercial Strategy to serve as a close partner to the Chief Revenue Officer, operating as a strategic extension of the CRO across go-to-market strategy, growth priorities, and executive initiatives. This role is accountable for defining where we focus, how we win, and which opportunities matter most. It ensures commercial strategy is clear, data-driven, and aligned to the highest-impact growth opportunities across the business.

Define where PerfectServe will compete across segments, customer profiles, and solution areas
Establish clear strategic choices and tradeoffs to guide investment and focus
Shape how the company wins in the market, including go-to-market approach and growth priorities

Define ideal customer profile and segmentation strategy
Own the strategic view of customer mix across segments, deal size, and lifecycle stage
Recommend where to focus, expand, or deprioritize based on growth potential and performance

Define strategy for priority growth areas, including non-acute care, ambulatory, and ASCs
Identify and prioritize expansion opportunities across new markets and existing customers
Establish clear entry strategies and growth priorities for targeted segments

Provide commercial perspective on the potential impact of strategic partnerships
Assess alignment to ICP, segments, and growth priorities
Frame where partnerships can meaningfully contribute to growth and where they will not scale
Bring visibility to how partnerships contribute to pipeline, expansion, and revenue

(Chief Strategy Officer owns partnership strategy; VP of Partnerships owns relationships and execution)

Own development of commercial narratives for board and executive audiences
Synthesize pipeline, performance, and market dynamics into clear, actionable insights
Partner with the CRO to frame growth strategy, risks, and opportunities

Responsibilities

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Operate as a strategic extension of the CRO, supporting prioritization and decision making
Provide structured analysis to inform resource allocation and growth investments
Act as a connector across Sales, Marketing, Product, Customer Success, and Strategy

Define go-to-market strategy across segments, personas, and solution areas
Establish commercial plays and coverage models at a strategic level
Set direction for positioning, packaging, and pricing in partnership with Product and Marketing

(CMO owns campaign execution, demand generation, and messaging delivery)

Provide commercial input into product positioning, packaging, and roadmap priorities
Ensure market and customer insights are reflected in strategic recommendations

(Product and Product Marketing own execution and delivery)

Partner with RevOps and Finance on segmentation models, cohort analysis, and forecasting
Use data to refine strategy and inform commercial priorities

(RevOps owns systems, reporting infrastructure, and operational analytics)

Leverage tools such as Claude to enhance analysis and scenario modeling
Introduce AI-enabled approaches to improve speed and quality of decision making

Requirements

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10+ years in commercial strategy, go-to-market leadership, or management consulting
Experience in healthcare technology or complex enterprise environments preferred
Proven ability to operate at both executive strategy and field-adjacent levels
Strong experience supporting executive leadership and board preparation
Experience with segmentation, analytics, and commercial modeling
Familiarity with AI tools such as Claude
Exceptional communication and influence skills

Clear, adopted commercial strategy across segments and solutions
Improved customer mix aligned to higher-value opportunities
Measurable expansion into non-acute care and priority segments
Increased pipeline quality and expansion revenue
High-quality, executive-ready board materials and narratives

Thinks like an executive and acts like an owner
Brings clarity and focus to complex decisions
Leads through influence and alignment
Comfortable in ambiguity and able to create structure quickly
Grounded in Being Brilliant at the Basics

What We Offer

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At PerfectServe, we are transforming healthcare communication and collaboration to help clinicians deliver better care. You’ll work with a dedicated and mission-driven team in an environment that values growth, transparency, and innovation.

The base salary range begins at $170K USD, final compensation is structured individually based on scope and experience.. The salary range listed for this role reflects our commitment to pay transparency and is based on market data, internal equity, and the scope of responsibilities. compensation will be determined by a combination of factors, including the candidate’s experience, skills, and the specific team or product area they support.We regularly review compensation across the company to ensure fairness and consistency. If you are a current employee and have questions about how your compensation aligns with our ranges, we encourage you to speak with your manager or People Operations.