Creative Strategist

Are you a bold thinker with a passion for turning ideas into impactful strategies? Do you thrive at the intersection of creativity, sales, and digital innovation? Then you might just be the Creative Strategist we’re looking for! At Pulse Ghana, we don’t just tell stories, we create movements. As a Creative Strategist, you’ll lead the charge in crafting forward-thinking strategies that connect brands with audiences in unforgettable ways. What you'll be doing: Champion the creative and sales strategy for all Pulse Products, driving growth and innovation. Lead and mentor a dynamic Creative Strategy team, ensuring excellence and continuous learning across all deliverables. Partner with leadership, editorial, operations, and production teams to deliver high-impact, insight-driven solutions for clients. Develop and present cutting-edge digital strategies that align client goals with Pulse’s vision. Spearhead research and ideation sessions, using market insights and trends to craft compelling client campaigns. Foster strong client relationships — acting as a trusted strategic advisor from pitch to delivery. Oversee and refine the sales pipeline, ensuring performance goals are met and exceeded. Champion CRM excellence by ensuring Zoho CRM data accuracy and usage. Spot and seize new business opportunities by leveraging industry knowledge and client insights. Elevate the team through training, coaching, and strategic leadership that inspires innovation and growth. Continuously track, analyze, and refine strategies to ensure the business hits and surpasses its revenue targets. Requirements Here’s what you'll bring : Bachelor's degree in Marketing, Business Administration, or a related field. Proven experience in developing and implementing creative and sales strategies, preferably in the digital marketing or advertising industry. Strong understanding of branding and marketing trends and platforms. Excellent presentation skills with the ability to articulate and pitch digital strategies to clients effectively. Demonstrated ability to innovate and propose new strategies to achieve revenue and profit targets. Strong research skills with the ability to conduct thorough market research and analyze industry trends. Knowledge of sales techniques and experience in sales training and team development. Proficiency in data analysis and reporting tools to track and evaluate sales performance and revenue metrics. Ability to multitask and prioritize responsibilities effectively in a fast-paced environment. Strong interpersonal and communication skills, both written and verbal. Results-driven mindset with a track record of meeting and exceeding sales targets. Flexibility to adapt to changing responsibilities and handle additional duties as assigned. A deep understanding of digital media, brand storytelling, and creative strategy. Benefits Here’s what’s in it for you: Flexible Hybrid Work Model Health Insurance Cover Group Life Insurance & Pension Scheme, your future matters Telecommunication Allowance