Sr. Analyst Growth Marketing

Scalable Growth & SEM Strategy

• Deliver measurable growth in revenue and customer acquisition through expert management of Google Shopping, Performance Max, and Search.
• Optimize efficiency through structured testing, smart bidding, and strategic budget allocation to ensure we are leading, not following, in the SEM space.
• Partner with Product teams to unlock incremental performance by improving our product feed strategy and data quality.

Data-Driven Impact & Analysis

• Identify high-impact opportunities for growth by conducting deep-dive analyses of campaigns, products, and customer segments.
• Translate complex data into clear, actionable insights that influence high-level investment decisions.
• Shift focus from standard platform KPIs to holistic business outcomes, ensuring every dollar spent drives long-term value.

Channel Innovation (SEO, GEO & Beyond)

• Test into expansion opportunities across the full Google ecosystem, including YouTube, Display, Demand Gen, and Gmail.
• Build future-ready channels by supporting visibility in AI-driven search (GEO) through improved structured data and content signals.
• Bridge the gap between paid, organic, and AI visibility to establish emerging growth channels.

Strategic Communication & Leadership

• Influence leadership by articulating risks, opportunities, and growth paths through clear, concise recommendations.
• Collaborate cross-functionally to ensure marketing strategies align with merchandising goals and brand identity.

Rue Gilt Groupe requires all applicants to be currently authorized to work in the United States on a full-time basis. This position is not eligible for visa sponsorship now or in the future. Rue Gilt Groupe is an Equal Opportunity Employer and will consider all qualified applicants without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

Rue Gilt Groupe is committed to providing Associates with equal pay for equal work and carefully considers a wide range of compensation factors, including but not limited to, prior experience, education, certification(s), license(s), skills and expertise, location, internal equity, and other factors that are job related and consistent with business need. Our goal is to support, reward and compensate the entire individual. Depending on role eligibility, your offer may also include bonus/commission, stock options, paid time off, medical, dental, vision and basic life insurance. Therefore, final offer amounts may vary from the amount stated.

The above statements are intended to describe the general nature and level of work being performed by the employee(s) assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of the employee(s) assigned to this job. Rue Gilt Groupe reserves the right at any time, with or without notice, to alter or change job responsibilities, reassign or transfer job positions or assign additional job responsibilities within your general skill set or capabilities. Rue Gilt Groupe is proud to be an Equal Opportunity workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Ready for the most memorable – and stylish – experience of your professional career? Then join us at Rue Gilt Groupe. Combining three complementary brands, Rue La La, Gilt, and Shop Simon, we are the premier off-price e-commerce portfolio company.

Our model defined the online treasure hunt through its daily sale events allowing our customers to discover over 5,000 premium and luxury brands at prices up to 70% off full-price retail. We believe in fashion for all, sparking delight through daily discovery and shopping as an occasion to celebrate!  World-class merchandising, technology and marketing bring our shopping experience to life, and we hire world-class people to do it.  Living our values and being empowered, tenacious, passionate, collaborative, innovative, and kind is something we strive for every single day. We meet over coffee and brainstorm new ways to spark delight for our members. Volunteer on- and off-hours together. Plan some serious surprises for our coworkers, because nothing ignites innovation like a breakfast cereal buffet or an afternoon slice of cake.

And we don't hesitate to use our associate discount – after all, we're as enthusiastic about style as our customers. The way we work?  It's so much more than what happens between the weekends. It empowers us to think, create, and innovate, so we can deliver the first-rate experience today's customer’s demand.

Rue Gilt Groupe GDPR/CCPA Pre-Collection Notice for Job Applications: We collect personal information (PI) from you in connection with your application for employment with Rue Gilt Groupe, including identifiers, contact information, employment and education history, and related information. We use this PI for purposes related to evaluating your application and potential employment. Depending on your location, you may have rights under GDPR or U.S. state privacy laws. For additional details or if you have questions, please see our GDPR Applicant Privacy Notice and CCPA Applicant Privacy Notice or contact us at recruitingcoordinator@ruegiltgroupe.com.