Senior Influencer Marketing Specialist L'Oréal - Maternity Leave

Spain·Spainsenior

MarketingInfluencer Marketing Specialist

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Quick Summary

Key Responsibilities

5+ years of experience in influencer marketing or a related field, with a proven track record of strategic campaign management. Skills: Advanced social media knowledge,

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MarketingInfluencer Marketing Specialist

We weren't built to follow, we were built to lead.

As a Senior Influencer Marketing Specialist for SAMY, you will take a leadership role in managing and strategizing influencer campaigns and activations. Leveraging your extensive experience, you will provide strategic insights and creative solutions to meet campaign briefs. This role demands a seasoned professional with a deep understanding of social media trends, influencer marketing, and exceptional problem-solving abilities.

Responsibilities

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Lead end-to-end influencer marketing campaigns, from scouting and onboarding to execution and reporting
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Identify, recruit and manage micro and macro influencers, building strong, long-term relationships
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Oversee negotiations, briefings, deliverables and timelines to ensure high-quality execution
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Grow and nurture a community of creators, driving engagement, advocacy and a strong sense of belonging
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Design and implement engagement and loyalty strategies (including gamification, rewards and community initiatives)
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Conceptualize and execute creative campaigns, activations and exclusive experiences for the community
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Plan and manage events and brand experiences, including on-site coordination and influencer management
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Track and analyze campaign and community performance, delivering actionable insights and optimizations
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Collaborate cross-functionally with creative, social, brand and strategy teams to ensure consistency and impact
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Stay ahead of platform trends, influencer landscape and emerging formats

Requirements

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Experience: 5+ years of experience in influencer marketing or a related field, with a proven track record of strategic campaign management.
Skills: Advanced social media knowledge, deep understanding of influencer marketing trends, and high proficiency in Excel.
Attributes: Strategic thinker, highly analytical, exceptional creativity, and strong leadership skills.
Knowledge: Comprehensive understanding of social media trends and the Spanish influencer landscape.
Education: Relevant degree or equivalent experience.
English full working proficiency

What We Offer

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✓Work your way — Flexible schedule, hybrid work, and the opportunity to work up to 3 weeks a year from any SAMY office around the world.

✓Time that matters — Celebrate your birthday with a day off, plus company holidays on December 24th and 31st to recharge.

✓Grow with us — Global mobility opportunities, mentorship, parenthood support, and a transparent performance-driven compensation framework.

✓Be part of the journey — Help shape our team through our referral program and enjoy a collaborative, social culture, backed by a transparent, performance-driven compensation framework that rewards impact and supports your growth.

✓Your well-being first – Take care of yourself with a 20% discount on Cigna health insurance, a Wellhub registration fee and Online Plan, and sponsored physiotherapy, mindfulness, and fitness courses.

✓Smart compensation – Maximize your take-home pay and manage your daily expenses efficiently through our flexible retribution platform with COBEE.