Contract Marketing Associate (12-months)

The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 60 million shoppers across 13 markets. In 2025, the Group continued its global growth with its expansion into North America. Driven by the vision to make every day more rewarding, ShopBack is dedicated to saving members money and time, and delivering delight every day. The platform also enables merchants and brands to engage with their members in a cost-effective manner. Founded in 2014, ShopBack now powers over US$5.5 billion in annual sales for over 20,000 online and in-store partners, and has rewarded shoppers with more than US$800 million (over S$1 billion) in Cashback to date. Through its innovative offerings, ShopBack continues to create value for both members and merchants. Notably, its payment solution, ShopBack Pay, offers members a convenient and rewarding payment option at checkout.

Are you excited about bringing campaigns to life on the ground and seeing your work directly influence how people shop? Do you enjoy turning ideas into real-world activations – from in-store materials to brand collaborations? If you’re hands-on, detail-oriented, and passionate about marketing execution, this role could be a great fit!

 

As a Marketing Associate, you’ll play a key role in executing go-to-market initiatives for ShopBack’s new business unit, ShopBack Pay, in Hong Kong. You’ll work closely with cross-functional teams to bring campaigns to life across both online and offline channels, with a strong focus on in-store execution

Coordinate and execute marketing campaigns, ideation, creation of promotional materials, and content development

Own on-the-ground execution of in-store marketing initiatives, including point-of-sale materials (POSM), retail displays, and offline activations

Work with design and operations teams to develop and deploy campaign assets that drive visibility and user engagement

Assist in planning and executing co-branded campaigns with merchant partners to grow ShopBack’s offline presence

Support copywriting and content creation across all internal and external marketing channels in both English and Cantonese

Track campaign performance and support reporting by gathering data and insights to inform future improvements

Collaborate closely with local and regional stakeholders across marketing, commercial, product, and design teams

Experience in marketing, partnerships, or campaign execution (experience in retail, e-commerce, or payments is a plus)

Strong execution skills with attention to detail and the ability to manage multiple tasks in a fast-paced environment

Hands-on experience with offline marketing, retail activations, or event coordination is highly preferred

Strong communication skills in both English and Cantonese (spoken and written), with the ability to support copywriting and content creation

Based in Hong Kong, with the ability to be on the ground for in-store execution and partner coordination

A proactive, resourceful mindset with a willingness to learn and take ownership

Comfortable working with data to track performance and derive insights

Familiarity with tools like ChatGPT or other Generative AI platforms to improve productivity