Shopback 211mo ago

Senior / Campaigns & Merchant Marketing Associate

Malaysia·Kuala LumpurFull-timesenior

OtherMarketing Associate

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Quick Summary

Overview

Our Journey The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 60 million shoppers across 13 markets. In 2025,

Technical Tools

OtherMarketing Associate

Our Journey

The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 60 million shoppers across 13 markets. In 2025, the Group continued its global growth with its expansion into North America. Driven by the vision to make every day more rewarding, ShopBack is dedicated to saving members money and time, and delivering delight every day. The platform also enables merchants and brands to engage with their members in a cost-effective manner. Founded in 2014, ShopBack now powers over US$5.5 billion in annual sales for over 20,000 online and in-store partners, and has rewarded shoppers with more than US$800 million (over S$1 billion) in Cashback to date. Through its innovative offerings, ShopBack continues to create value for both members and merchants. Notably, its payment solution, ShopBack Pay, offers members a convenient and rewarding payment option at checkout.

Join our high-energy marketing team where you can bring brand campaigns to life! We're seeking a dynamic local marketing expert with excellent project management skills, who thrives in fast-paced environments, to scale and manage merchant / category campaigns with Singapore's top brand partners across F&B, Fashion, Beauty, and Home & Living.

If you're energized to bring campaigns connecting brands with consumers, and working alongside ambitious teammates, this could be the perfect opportunity for you!

Drive user growth across all customer segments, including new user acquisition and retention, and revenue for ShopBack Pay in Singapore.

Work with top brand partners across various categories (F&B, Fashion, Beauty, Home & Living) to plan and implement B2C marketing campaigns.

Manage end-to-end marketing; Crafting compelling pitch decks for brand launches, Negotiation with brand partners, Execution of campaigns across in-app, offline, social media, CRM, paid ads and influencer marketing.

Project manage and scale up core marketing programmes to drive merchant participation and revenue and continuous optimisation of communication channels to drive performance.

Collaborate cross-functionally with operations, social media, graphic designers, business development and account management teams to drive business goals for ShopBack and brand partners.

Be data-driven in measuring campaign performance, identifying scalable opportunities and delivering actionable insights into winning strategies.

3-5 years relevant experience in campaigns/marketing/business building experience, preferably within offline retail and/or e-Commerce and/or payments environment.

A driven, independent, highly motivated and result-oriented individual.

Proactive can-do attitude, problem solving skills and good team player.

Strong analytical skills, use data to inform decision making and measure campaign effectiveness.

Good interpersonal skills with strong expertise in managing relationships with internal and external stakeholders.

Excellent project management skills to manage a wide range of brand partners and deliver under tight timelines

Ability to think creatively and strategically, develop innovative solutions to business problems.

Demonstrated use of AI tools (e.g. ChatGPT, Cursor) to develop new or improve workflows, enhance productivity, and drive efficiency at scale.