Development & Marketing Director

• Combines leadership with hands-on operational execution.

• Develop a comprehensive fundraising strategy & lead the operationalization of the annual development plan, collaborating with Chapter and National staff, supporting the Chapter Director’s task management, and executing annual giving tactics and appeals. 

• Develop and implement stewardship strategies that build long-term relationships with NC Sierrans - our members, donors, volunteers and advocates.

• Manage the North Carolina chapters donor relationship management process, coordinating engagement with the Chapter Director, staff and volunteer leaders. 

• Manage and execute day-to-day fundraising operations including gift processing, acknowledgements, data hygiene, and monthly reconciliation. 

• Coordinate with the Chapter Coordinator and volunteer leadership on gift processing and data management as needed.

• Leadership on gift processing and data management as needed. 

• Develop the NC Chapter’s marketing and communications multi-channel strategy that encompasses digital, print, paid, earned, and owned media, to advance environmental advocacy, grassroots organizing, and fundraising goals.

• Ensure a consistent, compelling voice and brand presence across all platforms, aligned with national Sierra Club standards and adapted for North Carolina audiences.

• Oversee the execution of content development for digital and print channels, including website, email campaigns, social media, action alerts, reports, and promotional materials, in alignment with chapter’s marketing strategy.

• Collaborate with the NC Chapter and Club staff to craft storytelling strategies that highlight policy wins, campaigns, volunteers, communities, and environmental impact across the state.

• Apply a language justice lens to lead the creative development and execution of digital communication strategies that create engaging and impactful digital campaigns, and ensure that considerations of equity, inclusion, and justice become foundational

• Drive continuous improvement of CRM (Salesforce) and other technology and data management tools (Asana), segmentation, reporting and analytics, and insights to enable data‑driven strategy and efficient workflows. 

• Lead reporting and insights to the Chapter Director and staff, highlighting results, recent activity, and progress on fundraising strategies and campaigns. 

• Analyze engagement and performance data utilizing the chapter’s email marketing platform (Salesforce - Marketing Cloud) and other digital services to grow audiences, increase action-taking, and strengthen power building across the state.

The Sierra Club provides equal employment and advancement opportunities to all staff members. Employment decisions are based on merit, qualifications, lived experience and skills. The Sierra Club does not discriminate in employment opportunities or practices on the basis of race, color, creed, religion, national origin, immigration status, socioeconomic status, ancestry, age, size, sex, sexual orientation, gender, gender identity, familial status, veteran status, disability, AIDS/HIV status, medical condition, prior conviction, arrest history, traits historically associated with race, including, but not limited to, hair texture and protective hairstyles, or any other characteristic protected by law.

The Sierra Club values applicants who are people that identify as Black, Indigenous, and other minoritized groups; women; queer, transgender, gender non-conforming, and gender fluid people.

Applications will be accepted through July 12, 2026.