Senior Account Director

The Senior Account Director is the “face” of Snow to the client. They serve as an agency leader, strategically guiding clients to achieve their communication and business objectives, fostering brand growth through deep category knowledge, strategic marketing acumen, value-added relationships, and a genuine passion for patients. The Senior Account Director typically has the responsibility of managing several clients, works with a high level of independence, grows business, proficiently manages and develops others, has deep operational knowledge, fosters collaborative cross-functional teams, and exhibits strong strategic leadership.

Snow’s business is centered around the patient journey, and the Senior Account Director, like all positions at Snow, must be open, compassionate, and sensitive to the unique life experiences of our patients and caregivers. The Senior Account Director must be able to incorporate the unique patient/caregiver experience into the strategies and solutions we provide to our clients.

The core of our business is working with patients. It is most likely that you will come in contact with personally identifiable information (PII) and personal health information (PHI) of patients living with chronic illnesses. The Senior Account Director will be required to successfully complete and adhere to training courses which may include, but are not limited to:

• →Snow Policies and Procedures
• →Health Insurance Portability and Accountability Act (HIPAA) requirements such as the Privacy Rule, the Security Rule, and Sunshine Act reporting
• →Adverse Event (AE) Reporting
• →Privacy and Data Security
• →The promotional requirements for pharmaceuticals under the FDA and FTC and other applicable federal or state regulations

The Senior Account Director must be able to perform the following essential duties and functions:

• →Conduct regular meetings with the Account Team
• →Maintain close contact with everyone on the Account Team and be aware of all ongoing projects
• →Provide Account Team with support, guidance, and resources as necessary
• →Manage product strategy and ensure tactical implementation relating to product strategy
• →Provide short- and long-term direction for product
• →Confer with Account Team for internal issue resolutions related to team dynamics
• →Mentor, review ongoing performance results, and identify needs or development of team members
• →Implement coaching or mentoring partnerships as appropriate
• →Keep VPs apprised of key issues regarding account status
• →Manage the workload of the team members assigned to the brand, ensuring that all tactics contained in the SOW are being executed in a strategic and timely manner
• →Review and approve all materials before client review
• →Strong grasp of digital trends in healthcare and ability to interpret reports leveraging brand knowledge for client insight generation
• →Partner and collaborate with Creative Team (in terms of brand strategy) for development of materials
• →Analyze business developments within brand/disease category, as well as competitive landscape in order to identify and propose new areas for business growth
• →Lead development of strategic recommendations to clients, and look for opportunities to “upsell” Snow’s programs and services
• →Manage multiple accounts
• →Develop SOWs for clients in partnership with management
• →Prepare for and attend strategic planning meetings with clients
• →Develop internal processes and procedures for best practices across company
• →This position may include up to 30% in travel

Knowledge:

• 5+ years of pharma or healthcare advertising; Experience working with patients preferred

Skills & Abilities:

• Strong communication/presentation skills
• Significant background in pharmaceutical advertising Account Services
• Ability to craft presentations (new business, creative, tactical, strategy, selling, etc.)
• Ability to lead a team
• Strong mentoring and coaching skills
• Entrepreneurial skill at organically building business
• Management experience
• Proficient in Microsoft PowerPoint, Excel, and Word

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to stand; walk; sit; use hands (to finger, handle, or feel); reach with hands and arms; and talk or hear. The employee must regularly lift and/or move up to 10 pounds and occasionally lift and/or move more than 25 pounds. Specific vision abilities required by this job include close vision, color vision, and ability to adjust focus. The employee must be able to operate a motor vehicle.

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. The noise level in the work environment is usually moderate. No or very limited exposure to physical risk.