Social Media specialist - 14623

Position: Social Media Specialist

Pay range: $1000 (Final offer depends on client approval and overall candidates' skills and experience)

Work hours 09:00am - 18:00pm PST

Location: Remote 

Position summary
We are seeking a talented and industry-experienced Social Media Specialist. You will lead the end-to-end strategy and execution of our brand’s presence across platforms including TikTok, Instagram, and LinkedIn. You’ll be responsible for transforming raw source material into high-impact video and written content while maintaining a consistent, polished brand voice. By leveraging advanced analytics and SEO reporting, you will continuously optimize performance to drive engagement and scale our digital footprint.

Key responsibilities

• Manage and oversee company social media accounts, including Facebook, Instagram, LinkedIn, TikTok, and YouTube
• Create engaging, high-quality content from raw, minimal, or loosely structured source material
• Edit and produce short-form and long-form video content optimized for each platform
• Develop creative strategies to transform limited content into compelling posts that drive engagement
• Write clear, polished captions and on-screen text with a strong grasp of American English
• Maintain a consistent brand voice and visual identity across all platforms
• Schedule and publish content according to a content calendar
• Monitor social media performance and engagement metrics across all platforms
• Analyze trends, audience behavior, and content performance to optimize future posts
• Adjust content strategy in response to drops in engagement or performance
• Prepare and deliver monthly SEO and performance reports
• Track key metrics such as reach, impressions, engagement rates, and conversions
• Provide actionable insights and recommendations based on analytics
• Stay up to date with social media trends, tools, and platform best practices
• Collaborate with internal team members to gather content and align messaging

• Proven experience managing social media accounts and creating engaging content
• Strong video editing and content creation skills
• Ability to work independently and creatively with limited direction or materials
• Strong understanding of platform-specific best practices (Facebook, Instagram, LinkedIn, TikTok, YouTube)
• Proficiency in social media analytics tools and reporting
• Experience with SEO reporting and performance tracking
• Excellent written and verbal communication skills in American English
• Basic graphic design skills

Note: Please submit your resume in ENGLISH; otherwise, your application may not be processed. We prioritize the processing of one active application at a time. If you have applied for multiple job openings within our organization, we kindly request that you direct any update inquiries to the team responsible for handling your initial application. If selected for the role, the final offer will be at the client’s discretion and will depend on your interview performance, skills, and experience.