Spotify3mo ago

Lead, User Growth Optimization

United Kingdom·London,LondonPermanentlead

OtherGrowth

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Quick Summary

Overview

Technical Tools

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We are seeking a Lead, User Growth Optimization to elevate our conversion optimization strategy. This role involves both implementing current optimization initiatives and developing future conversion strategies and hypotheses. The successful candidate will report to the User Growth Optimization Director within the Growth team, focusing on increasing subscriptions, reducing churn, and maximizing lifetime value.

Join the world’s fastest-growing online subscription business in a high-impact role where you will put a personal mark on the success of Spotify by delivering even faster subscriber growth.

Drive conversion optimization across the full user funnel, with a clear focus on subscriptions, retention, and lifetime value.

Develop bold, data-informed experimentation hypotheses based on quantitative analysis, user behavior, and research insights.

Design, build, and iterate on A/B and multivariate experiments that influence messaging, design, localization, personalization, and user journeys.

Implement front-end experiments using HTML, CSS, and JavaScript on Spotify’s web surfaces.

Work across a modern tech stack, including React and Next.js, to ensure experiments are robust, scalable, and performant.

Deploy and manage experiments using Spotify’s in-house experimentation platform and selected third-party testing tools.

Partner closely with R&D teams on implementation details and technical alignment.

Collaborate with marketing, growth, and business stakeholders to support campaigns, market initiatives, and specific traffic strategies.

Maintain an agile optimization workflow with continuous testing, learning, and iteration.

You have 5+ years of experience working with conversion rate optimization, experimentation, and A/B testing methodologies.

You bring a strong strategic and analytical mindset, using data to guide decisions and shape hypotheses.

You are confident coding front-end experiments using JavaScript, HTML, and CSS in production environments.

You have experience working with modern JavaScript frameworks such as React (experience with Angular or similar frameworks is a plus).

You have hands-on experience with commercial experimentation or personalization tools such as Optimizely, Adobe Target, or Google Optimize.

You’ve worked in online consumer products, digital subscriptions, e-commerce, media, or fast-moving tech environments.

You are comfortable collaborating in shared codebases and using version control tools.

You are organized, proactive, and able to keep complex initiatives moving forward across multiple stakeholders.

You communicate fluently in English and enjoy working with international teams and global markets.

This role is based in London.

We offer you the flexibility to work where you work best! There will be some in-person meetings, but still allows for flexibility to work from home.

Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what’s playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! So bring us your personal experience, your perspectives, and your background. It’s in our differences that we will find the power to keep revolutionizing the way the world listens.

At Spotify, we are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone. We have ways to request reasonable accommodations during the interview process and help assist in what you need. If you need accommodations at any stage of the application or interview process, please let us know - we’re here to support you in any way we can.

Location & Eligibility

Where is the job

London, United Kingdom

On-site at the office

Who can apply

Listed under

Worldwide

Listing Details

Posted: February 11, 2026
First seen: March 25, 2026
Last seen: June 5, 2026

Posting Health

Days active: 71
Repost count: 0
Trust Level: 31%
Scored at: June 5, 2026

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Spotify

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Our mission is to unlock the potential of human creativity—by giving a million creative artists the opportunity to live off their art and billions of fans the opportunity to enjoy and be inspired by it.

Employees

3k+

Founded

2006

Domain

Jobs

External application · ~5 min on Spotify's site

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