Thefp4mo ago

USD 105000–125000/yr

Lead Integrated Marketing Specialist

United States·New YorkOperationslead

MarketingOtherMarketing SpecialistIntegrated Marketing Specialist

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Quick Summary

Overview

TO APPLY FOR THIS ROLE PLEASE GO TO: https://careers.paramount.com/job/New-York-Integrated-Marketing-Specialist-NY-10010/1358849500/ The Free Press is a rapidly growing global media organization founded by Bari Weiss and built on the principles that once defined distinguished American…

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TO APPLY FOR THIS ROLE PLEASE GO TO: https://careers.paramount.com/job/New-York-Integrated-Marketing-Specialist-NY-10010/1358849500/

The Free Press is a rapidly growing global media organization founded by Bari Weiss and built on the principles that once defined distinguished American journalism—honesty, rigor, and independent thinking. Known for its investigative reporting and provocative commentary, The Free Press focuses on presenting the world as it is, combining the quality traditionally associated with legacy media with a fearless, modern approach.

Their work highlights overlooked ideas, challenges conventional narratives, and brings clarity to complex issues ranging from economic policy and financial markets to emerging technologies such as AI. The Free Press reaches a highly engaged audience of millions through its newsletters, podcasts and original video content.

As a fast-growing digital media company, The Free Press is committed to cultivating a vibrant community of readers and listeners who value independent perspectives and rigorous storytelling.

Overview and Responsibilities:

We are seeking a creative and strategic Integrated Marketing specialist to support our advertising and events sponsorship sales team. This role combines strategic thinking with hands-on execution, developing compelling proposals, generating innovative campaign ideas, and creating marketing materials that drive revenue growth. The ideal candidate will serve as the creative bridge between our sales team and clients, translating business objectives into engaging marketing solutions.

Create comprehensive, customized proposals for advertising and sponsorship opportunities that align with client objectives and showcase our media properties

Develop integrated campaign concepts that span multiple platforms and touchpoints

Collaborate with sales team to understand client needs and translate them into compelling marketing solutions

Research industry trends and competitive landscape to inform proposal strategies

Generate innovative marketing concepts and campaign ideas for potential clients across various industries

Develop creative briefs and campaign frameworks that demonstrate our capabilities and value proposition

Stay current with marketing trends, emerging platforms, and industry best practices

Brainstorm and present fresh approaches to traditional advertising and sponsorship models

Design and produce sales collateral, pitch decks, case studies, and promotional materials

Create compelling presentations that successfully communicate our media offerings and success stories

Develop branded templates and resources that maintain consistency across all client-facing materials

Create and regularly iterate media kit showcasing our platforms, audience composition and success metrics

Collaborate with design team or external vendors to produce high-quality visual assets

Support business development efforts through targeted outreach campaigns

Manage email marketing campaigns to nurture prospects and maintain client relationships

Assist with trade show planning, booth materials, and event marketing initiatives

Coordinate with PR team on thought leadership content and industry positioning

Track and analyze proposal success rates and campaign performance metrics

Provide insights and recommendations based on market feedback and campaign results

Maintain project timelines and ensure deliverables meet quality standards and deadlines

5+ years of experience in marketing, advertising, or media sales support

Strong writing and presentation skills with ability to create compelling, client-focused content; portfolio to showcase past work required

Proficiency in design software and presentation tools

Experience with CRM systems and marketing automation platforms

Knowledge of digital marketing, traditional advertising, and event marketing strategies

Excellent project management and organizational skills

Ability to work collaboratively with sales teams and understand revenue objectives

Experience in media, advertising agency, events agency or related industry

Background in integrated marketing campaigns across multiple channels

Understanding of media buying, sponsorship valuation, and ROI metrics

Experience with marketing analytics and performance measurement tools

Strong network within the advertising and marketing community

Strategic thinking with creative problem-solving abilities

Strong interpersonal skills & ability to build relationships with internal teams and clients

Detail-oriented with ability to manage multiple projects simultaneously

Adaptable and responsive to changing client needs and market conditions

Results-driven with focus on supporting sales goals and revenue targets

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.