Social & Community Strategist

The human brain is the most complex object in the universe, yet society has accepted one-size-fits all approaches to cognition. The "solutions" (think coffee, energy drinks, and even a friend's rx) were mediocre at best and frankly, made no sense to us. So, we created Thesis, the world's first customized nootropics company. If you've never heard that word before, it's just a fancy way of saying brain supplements. In five years, most will be taking nootropics on the daily and chances are, they'll be ours.

With an exceptional efficacy rate, the world has taken notice — we've raised over $13M in venture capital, garnered interest from leading neuroscientists and athletes, and established ourselves as the industry's leading brand. Now, we're looking for incredible people to help us share the gift of enhanced cognitive function with the world. If you're looking to be a part of a movement — one that involves both immense self-growth and an ambitious mission to pioneer an industry — we'd love to have you on the team.

We're looking for a Social Media & Community Manager who doesn't just post content but lives in the communities we serve. This role sits at the intersection of social media execution and genuine community building across all Thesis brands and SKUs. You'll own the day-to-day of our social channels while shaping what "community" means at Thesis from the ground up. We’re looking for someone with true lived online experience: the kind of person who understands ADHD and internet culture because they actively participate in it. 

This isn't a set-it-and-forget-it social media role. We need someone who's in the comments, in the threads, in the conversations that matter. Someone who can feel the pulse of the ADHD community because they're already part of it.

Social Media Operations

• Manage day-to-day content uploading, scheduling, and coordination across all social platforms for Thesis and Stasis
• Ideate high-conviction social concepts aligned with the content calendar, translating cultural insights, community conversations, research, and platform behavior into content that feels timely, credible, and genuinely useful
• Write strong, social-native copy across captions, hooks, carousels, and short-form video concepts with a sharp understanding of tone, pacing, and audience psychology
• Triple-click into relevant subject matter, trends, and community conversations to develop nuanced, insight-led content that goes beyond surface-level takes or filler posts
• Work closely with the design team to brief, develop, and refine social-first creative assets
• Identify opportunities to participate in relevant cultural moments, platform trends, and relatable conversations in a way that feels timely, credible, and brand-appropriate
• Track performance metrics and report on what's resonating (and what's not)

Community Building & Engagement

• Define and develop what community means at Thesis across all brands and products
• Own proactive community management, engage authentically in Reddit threads, social comments, and DMs where our community gathers
• Reply to users, answer questions, and be a real human voice for the brand
• Repost, reshare, and amplify content that's relevant to our space and community
• Build relationships with community members, advocates, and creators in the ADHD space

Social Listening & Insight Harvesting

• Monitor conversations across platforms to understand what the community is saying, feeling, and asking for
• Harvest ideas from community interactions and surface them to the marketing and product development teams
• Serve as the bridge between our customers and internal teams, bringing the voice of the customer into real-time decision-making
• Identify emerging trends, common pain points, and opportunities within the ADHD community

Community Events & Gatherings

• • Help plan and run community events, both virtual and in-person
  • Represent Thesis at relevant gatherings, meetups, and community spaces
  • Build event programming that strengthens the connection between our brand and the people we serve

• You have hands-on experience managing social media and community  for a brand, ideally in health, wellness, or DTC
• You understand community management as more than customer service, you knowhow to build belonging
• You're comfortable toggling between  multiple different platforms like Instagram, TikTok, Facebook, Reddit, Youtube, Discord, X 
• You're organized enough to manage content calendars and workflows, and scrappy enough to pivot when something's happening in real time
• You have strong instincts for what content to amplify, what conversations to weigh in on , and when to just listen
• Proven ability to navigate sensitive, nuanced conversations with empathy, discretion, and strong judgment
• You think in insights, not just impressions, and translate community sentiment into actionable takeaways for product and marketing teams

We can’t quantify everything we think you’ll love about working at Thesis, from the exciting projects you’ll work on, to the smart and humble team you’ll get to work with, and our supportive and inclusive culture. That said, our salary ranges are based on paying competitively for our size and industry, and are one part of our total rewards package, which also includes comprehensive benefits and equity. The base salary hiring range for this position is $75,000-100,000, but the final compensation offer will ultimately be based on the candidate’s location, skill level and experience.

• Meet Your Potential: At Thesis, we create opportunities for personal and professional growth. We reward hard work, dedication, and an entrepreneurial spirit. We believe in open and honest feedback to help us continually learn and improve. In return, we are committed to providing the resources, support, and guidance for our team to achieve their ambitions and meet their potential.

• Own Outcomes: We are driven by achieving meaningful results, both for our customers and our business. We're proactive, conscientious, and take responsibility equally in times of triumph and challenge. We also operate with a sense of urgency because we want to seize the opportunity to create a new category and bring nootropics to everyone who needs them.

• Lead with Science and Data: We are obsessed with data to understand our impact, and always seek the truth through objective metrics that help us make informed decisions. Science and evidence underpin everything we do, from product formulation to marketing claims. We're committed to making the highest quality nootropics on the market and measuring our efficacy.

• Create Exceptional Experiences: We are committed to creating a work environment that fosters a unique culture and deep sense of belonging. We create exceptional experiences by showing up for each other, giving each other the benefit of the doubt, and building an inclusive and warm environment—in and outside of the office. We're equally committed to showing up for our customers by delivering a thoughtful and impactful experience for anyone who tries one of our products.