Senior Manager - CRM & Marketing Automation - Country Road Group

At Country Road Group, our Group Functions sit at the heart of our House of Brands, driving the success of our iconic brands and enabling them to do what they do best. Working across the business, you will play a vital role in shaping how we operate, grow, and innovate, bringing our strategy to life.

• Lead end-to-end CRM platform implementation (build, migration, integrations, UAT)
• Design and scale lifecycle automation, behavioural journeys and 1:1 personalisation
• Own CRM channel performance, with accountability for revenue, engagement and lifecycle metrics
• Establish cross-brand CRM strategy, governance and best practice frameworks
• Partner with Technology, Data and Brand teams to deliver a connected ecosystem
• Lead and develop a high-performing CRM team and uplift capability across the Group

• Extensive experience in CRM, lifecycle marketing or marketing automation within an omnichannel retail environment
• Proven success leading end-to-end MarTech platform implementations or migrations
• Demonstrated track record of building and scaling automation programmes that drive measurable revenue and engagement growth
• Experience managing CRM across multi-brand or multi-market organisations with complex customer data environments
• Strong commercial acumen, with accountability for owned channel performance
• Ability to influence senior stakeholders and drive cross-functional alignment
• Experience working with CDPs, data warehouses and integration architectures
• Proven leadership experience, with the ability to build and develop high-performing teams

Country Road Group is one of Australia’s leading lifestyle brand houses, home to an iconic portfolio including Country Road, Trenery, Witchery, Mimco and Politix. United as One Team, we work collaboratively across our House of Brands to create exceptional product and meaningful experiences for our customers. We are Courageously Curious, exploring new ideas, perspectives and ways of working, and Driven by Purpose to make a positive impact—on our customers, our communities and each other. We’re proud to foster an inclusive culture where everyone feels they belong, can be themselves, and has the opportunity to grow.

Recognised as a sustainability leader in Australian fashion, Country Road Group drives positive change through ambitious climate action, ethical sourcing, and responsible product innovation.

We encourage you to explore our Current Opportunities and we look forward to connecting with you!

Country Road Group acknowledges the Traditional Owners of Country throughout Australia and recognises their continuing connection to lands, waters and communities. We pay our respects to Aboriginal and Torres Strait Islander cultures and to Elders past and present.

We’re committed to inclusion and accessibility. If we can support you with any adjustments at any stage, please let us know.

Advertised: 16 Jun 2026 AUS Eastern Standard Time
Applications close: 10 Jul 2026 AUS Eastern Standard Time

Country Road Group is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application to assist you through the recruitment process.

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