Wppmedia~2mo ago

Advocacy Lead

Indonesia·Jakartalead

OtherLead

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Quick Summary

Overview

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and…

Requirements Summary

Strategic Planning Lead strategic planning for entire business unit dedicated to one of the globally leading beauty brands Develop a full funnel planning methodology to reconnect upper funnel (influencers) to lower funnel (affiliates) creators Drive…

Technical Tools

strategic-planning

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

We are currently looking for a Business Unit Lead or Advocacy lead. The role will be responsible to drive the development of Indonesia’s largest content/influencer marketing strategy and plans as a form of service or product for clients as well as a tool to support the growth of digital business for WPP Media’s agencies.

The role will shape the future of influencer marketing in Indonesia, leading the largest beauty and advocacy team in the country for the world’s top beauty brand. You will be responsible for overseeing over 100+ employees expert on beauty, influencer marketing and social commerce. The role is at the forefront of driving strategic planning, operational management and building new commercial models.

Requirements

~1 min read

Lead strategic planning for entire business unit dedicated to one of the globally leading beauty brands
Develop a full funnel planning methodology to reconnect upper funnel (influencers) to lower funnel (affiliates) creators
Drive a sharp point of view on beauty category landscape, influencer and affiliate landscape
Unify process between affiliate and influencers through one planning process called Share of Voice Planning
Pivot into new planning methodologies by identifying new trends per channel platform and define the right KOL mix to achieve content plan objectives
Supervise Content Planning Manager and Executives to define the right KOL Content plan messaging aligned with brand objectives
Supervise Content Planning Group Head and Managers in monitoring campaign phasing versus budget and ambition
Develop the right template for KOL briefing and content plan, supervise KOL brief and content idea/ messaging
Supervise KOL content plan quality, ensuring standardization and templates applied

Set the ways of working on account planning and regular client stakeholder
Liaise with senior client stakeholders to set annual ambition and plans
Ensure client satisfaction on brand’s performance
Lead regular client interaction and monthly performance review

Drive the right team structure and commercial fees
Support Client President, GOAT Country Lead and GOAT Trading Lead in managing costs with Buying team based on budgets
Support Client President, GOAT Country Lead and GOAT Trading Lead in ensuring budget spend tracker is 100% updated and no overspends

Identify new tools, practices to drive competitive advantage for planning
Lead in developing new case studies or portfolio that can establish the value of the service
Set new innovations on planning and practice for influencer marketing

What We Offer

~2 min read

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, paid time off and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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