Offline Buying & Activation Manager

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology.

Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. And that’s why we’ve built OpenDoor for Amazon.

We are searching for a talented and enthusiastic individual to join our OpenDoor team as a Offline Buying & Activation Manager. This is a Full-time based in Istanbul. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon in every country across its diverse businesses, including XCM, Prime Video, and RMI.

• →Executing all offline media planning processes for the Amazon
• →Regularly monitoring and revising plans to achieve targeted goals
• →Providing support to the relevant manager in all operational
• →Conducting reporting processes meticulously
• →Sharing acquired industry knowledge within the group by closely monitoring the competition
• →Adequately utilizing all industry-specific tools, systems, and processes within the agency
• →Works confidently with planning teams, clients & media partners.
• →Supports all offline investment work by compiling client research, competitive data, and relevant frameworks.
• →Demonstrate an understanding of the various media tactics and their typical business outcomes.
• →Learns the metrics to assess the performance of products against client needs/expectations.
• →Develops measures/KPI's to ensure the products continue to perform against client/agencies needs/expectations.

• Bachelor's or master's degree in marketing, Communication, Advertising, or Media
• Minimum 4-5 years of experience in media planning
• Proficient in Medplan, Adex, Instar
• Advanced data management and reporting skills
• Proficient in MS Office programs
• Fluent level in English.
• Strong analytical skills and a data-driven mindset
• Passion for innovation and a desire to challenge industry norms
• Ability to thrive in a fast-paced, dynamic environment