Partner - Content

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

We are currently looking for a Partner – Content+ to join us. In this role, you will require an understanding of the content

landscape across traditional and digital mediums, the ecosystem in which brands operate and the acumen to ensure that client expectations & results are in sync. You will require an in-depth understanding & breaking down of the client’s objectives to formulate a content strategy and implementation of the same.

This role reports to the: Head – Content+

1. Working with brands across categories, ranging from traditional ones to more digitally evolved brands.
2. Work with best in business media partners & teams with an objective of storytelling and revenue Across clients, mediums and across genre of content: TV, Digital, Social, Influencers, OTT, Movies, Pop Culture and Sports.
3. Attain strong understanding of cross channel media strategy by working on diversified category & teams

In three months:

• Fully immerse in Fulcrum's operational
• Establish foundational relationships across internal teams and external
• Formulate a detailed 6-month strategic

• Evaluate the overall health and performance of the project portfolio, identifying successful completions, ongoing initiatives, and rejected
• Implement targeted improvements or
• Complete the mid-year performance evaluation for all team members and share

• Produce a significant and impactful body of work that directly contributes to and fulfills all key success criteria for both clients and the agency, while also meeting personal and team performance indicators.
• Complete the annual performance evaluation for all team members, share performance

feedback, and identify training needs for team members

• Provide strategic direction and oversight for the development and execution of content campaigns across digital, social, experiential, and entertainment platforms.
• Establish and maintain strong relationships with key partners, including media organizations, content creators, platforms, and production companies.
• Provide guidance and mentorship to a team of content and creative strategists, fostering a culture of continuous learning and professional
• Collaborate with cross-functional teams to ensure seamless integration of content strategy into broader marketing and communication
• Develop and implement measurement frameworks to assess the effectiveness of content campaigns and optimize
• Translate brand objectives into actionable content strategies that drive measurable business

• 12-15 years of experience in content strategy, creative strategy, branded content development, or pop culture marketing.
• Demonstrated experience developing and executing branded intellectual property, influencer collaborations, and large-scale content campaigns.
• Exceptional ideation, storytelling, and presentation skills, with the ability to effectively communicate complex concepts to diverse
• Proven ability to thrive in a fast-paced environment, think strategically, and execute with
• Experience working with creative agencies, digital platforms, pop culture media outlets, youth-focused brands, or beauty/personal care companies is highly
• Excellent communication, presentation, and interpersonal
• Strong analytical and problem-solving
• Proven ability to lead and motivate a
• Ability to work independently and
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Familiarity with content management systems (CMS) and social media

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.