Search Senior Manager, GOC - Pacific Time

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As part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Manager Search who will:

• Own the end-to-end delivery of performance reporting across all paid media channels including Google Ads, Microsoft Ads, Apple Search Ads (ASA), YouTube campaigns, and UAC/App campaigns, ensuring all outputs are accurate, timely, and clearly structured

• Serve as the team's reporting authority, understanding how all platforms, data sources, and tracking systems are connected and how changes in one area affect reporting across the board
• Proactively monitor campaign pacing against budget targets on a daily and weekly basis; flag over-pacing and under-pacing scenarios in real time with clear context and recommended corrective actions
• QA all data flows on a scheduled and ad hoc basis, identifying discrepancies between platform data, dashboards, and downstream reporting destinations before they escalate
• Troubleshoot reporting issues across platforms, tracking setups, data pipelines, and dashboards; determine root causes (e.g., attribution window changes, tag misfires, platform data delays) and communicate findings clearly and quickly
• Proactively flag performance anomalies, data gaps, and platform issues without waiting to be asked, always pairing the flag with context and a recommendation
• Translate performance data into clear, well-reasoned recommendations that are easy for stakeholders to understand and act on; connect reporting insights to broader campaign strategy
• Develop, maintain, and continuously improve reporting dashboards, templates, and automated reporting workflows that scale with the team's needs
• Maintain a deep and current understanding of how Google Ads, Microsoft Ads, ASA, YouTube, and UAC campaigns are structured, how they attribute conversions, and how their reporting metrics differ across platforms
• Maintain a strong understanding of tracking and data infrastructure including UTM parameters, conversion tags, pixels, and how data flows from platform to reporting destination
• Manage and mentor the Senior Associate, setting daily and weekly priorities, reviewing all outputs before delivery, and fostering a high-accountability, growth-oriented team environment
• Lead team prioritization with clarity and urgency, knowing what needs to be done first, why, and communicating that effectively to direct reports
• Maintain high responsiveness via chat (Slack, Teams, or equivalent) during core business hours; set clear turnaround expectations and consistently meet them
• Contribute to process documentation, best practices, and internal knowledge sharing to build a more efficient and scalable reporting operation
• Fluent English communication skills (written and verbal) required; must be able to represent the team professionally in all client-facing settings including status calls, business reviews, and ad hoc conversations
• Demonstrated experience in client-facing environments, including the ability to present on calls and in meetings with poise, clarity, and confidence
• Comfortable owning the reporting narrative on client calls, walking stakeholders through performance data, flagging issues, and delivering recommendations with confidence and without reliance on others to speak on their behalf

• Bachelor's degree in Marketing, Analytics, Business, or a related field; OR equivalent professional experience
• Minimum of 4–6 years of hands-on experience in paid media reporting, digital marketing analytics, or performance marketing
• 1–2 years of experience managing or mentoring junior team members preferred
• Advanced proficiency in Microsoft Excel, including pivot tables, XLOOKUP/VLOOKUP, INDEX/MATCH, complex formulas, and data modeling, is required
• Already using AI software and create ways to make things efficient
• Advanced proficiency in Google Sheets with a strong understanding of its capabilities and limitations relative to Excel
• Demonstrated hands-on experience reporting across Google Ads and Microsoft/Bing Ads (required); experience with Apple Search Ads (ASA) and UAC/App campaigns (required)
• Strong understanding of YouTube campaign metrics, including view-through attribution and the distinction between brand and direct response KPIs
• Solid understanding of tracking and attribution infrastructure including UTM parameters, conversion tags, pixels, and how data flows from platform to reporting tool
• Proven ability to QA data flows, troubleshoot discrepancies, and identify root causes across complex multi-platform reporting environments
• Demonstrated ability to identify issues proactively and communicate them with clarity, context, and a recommended path forward
• Strong understanding of pacing and budget management with experience flagging and resolving delivery issues across multiple campaigns simultaneously
• Experience working with data visualization tools such as Looker Studio, Tableau, or similar BI platforms is a plus
• Exceptional attention to detail; takes full ownership of data accuracy and never publishes unreviewed work
• Strong written and verbal communication skills with the ability to explain complex data issues simply and professionally
• Highly organized, responsive, and able to manage multiple competing priorities in a fast-paced, deadline-driven environment
• A proactive, ownership-driven mindset with a demonstrated track record of flagging issues and driving solutions independently

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